Marti’s Ride-Hailing Service Reaches 1.61 Million Riders and 255 Thousand Registered Drivers, Exceeding December 31, 2024 Targets of 1.60 Million Riders and 245 Thousand Registered Drivers Half a Month Earlier Than Planned

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Marti sets targets for March 31, 2025 of 1.90 million riders and 290 thousand registered drivers

ISTANBUL, December 16, 2024--(BUSINESS WIRE)--Marti Technologies, Inc. ("Marti" or the "Company") (NYSE American: MRT), Türkiye’s leading mobility super app, announced today that as of December 15, 2024, Marti’s ride-hailing service has reached 1.61 million riders and 255 thousand registered drivers, exceeding the December 31, 2024 targets of 1.60 million riders and 245 thousand registered drivers.

Marti’s number of ride-hailing riders grew 15% from September 30, 2024 to December 15, 2024. The number of registered drivers grew 14% during the same time period. The fast growth in both the rider and driver sides of Marti’s ride-hailing marketplace demonstrates the strong need for the service across Türkiye. The service intends to provide readily available, safe, and affordable rides for riders, while providing economic opportunities for drivers across the income spectrum.

Encouraged by the growth in the rider and driver bases of its ride-hailing business, Marti has set targets for 1.90 million riders and 290 thousand registered drivers by March 31, 2025.

Of Marti’s 255 thousand registered drivers, 203 thousand are in Türkiye’s largest city, Istanbul. This is in contrast to 20 thousand taxis serving the city. With 10 times as many registered drivers as taxis serving the city of Istanbul, Marti is able to offer widespread availability across the city. Furthermore, Marti’s drivers undergo formal background checks before acceptance onto the service, thereby contributing to rider safety. The average rating of Marti’s ride-hailing drivers by riders is 4.8 out of 5 stars.

Marti begun monetizing its ride-hailing service in October 2024. As the only at scale ride-hailing operator in the country, together with the monetization of its ride-hailing service, Marti expects to complete 2025 with $34.0 million of revenue and $3.0 million of adjusted EBITDA*. These figures are up from Marti’s 2024 performance targets of $16.6 million of revenue and $(22.5) million of adjusted EBITDA(*).

Marti’s 2025 forecast represents 2.1 times growth over its expected revenue figure for 2024, and an adjusted EBITDA improvement of $25.5 million. Marti also forecasts achieving positive free cash flow in 2025(*).

McKinsey & Company, a consultancy group, estimates the taxi market size in Türkiye at $9 billion to $12 billion as of 2021. Further, under the "Disruptive Scenario 2030", ride-hailing is expected to increase the size of the taxi market by offering cheaper and more convenient rides. McKinsey & Company estimates the potential size of the Turkish ride-hailing market in 2030 at $15 billion to $20 billion(**).


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