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Macy's Gets No Respect -- That Spells Opportunity for Investors

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Last month, Macy's (NYSE: M) reported solid sales and earnings results for the second quarter of fiscal 2018. The results comfortably surpassed management's expectations, as well as analysts' estimates. Nevertheless, Macy's stock plunged 16% on the day of the earnings report. While the stock began to recover in the following days, it has since given back most of those gains.

On Tuesday, Macy's got another negative analyst review. Goldman Sachs analyst Alexandra Walvis initiated coverage of Macy's with a sell rating and a $33 price target, implying roughly 10% downside, while giving three of its competitors buy ratings.

Walvis and her team believe that Macy's will underperform due to the declining fortunes of malls across America. However, the analysts appear to be overestimating the headwinds Macy's faces -- or underestimating the benefit of its sales growth initiatives.

Macy's is doing fine

It's hard to find much fault with Macy's current performance. After 11 consecutive quarters of comp sales declines, the department store giant returned to comp sales growth in the fourth quarter of fiscal 2017, logging a 1.4% increase (including sales in licensed departments).

The exterior of the Macy's flagship store in Manhattan
The exterior of the Macy's flagship store in Manhattan

Macy's has posted three straight quarters of comp sales and earnings growth. Image source: Macy's.

Sales trends have improved further this year, with comp sales up 2.3% in the first half of fiscal 2018. The company's forecast calls for similar growth in the back half of the year. But this guidance may be conservative, given that Macy's outpaced management's expectations in the first two quarters.

Meanwhile, adjusted earnings per share surged 65% in the first half of the year and more than doubled excluding real estate gains. EPS growth is set to slow going forward, but Macy's expects full-year adjusted EPS of $3.95-$4.15 -- up from $3.77 a year earlier -- despite a significant decline in real estate gains.

Can Macy's survive the death of the mall?

While Macy's is on track to deliver solid sales and earnings results this year, retail sales growth has been exceptionally strong. Indeed, Macy's is still gradually losing market share. Walvis and her team at Goldman Sachs appear to believe that Macy's recent momentum won't be sustainable in a more normal environment.

Specifically, the Goldman analysts argue that Macy's will be one of the biggest victims of "deterioration in the mall ecosystem" in the coming years. They note that Macy's has stores in many malls that are co-anchored by Sears, which is closing stores at a furious pace. The struggling J.C. Penney chain is another key co-anchor.