Licensing Expo Partners with Qwoted to Power Press Lounge Experience at 2025 Show

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LAS VEGAS, NV / ACCESS Newswire / May 14, 2025 / Licensing Expo, the world's largest and most influential annual licensing trade show, announces Qwoted as the official Press Lounge sponsor for its upcoming show at Mandalay Bay Convention Center, May 20-22, 2025. Licensing Expo serves as the cornerstone gathering for decision-makers in consumer branded merchandise.

Qwoted, the premier network facilitating connections between reporters and industry experts, elevates the Press Lounge experience for media attendees and exhibitors showcasing its powerful suite of digital tools designed to bolster brand storytelling opportunities and connect media contacts to expert sources timely and seamlessly through its network. The interactive Press Lounge will feature dedicated space for meetings, introductions and conversations with members of the media and licensing leaders.

"This strategic partnership amplifies our mission to create meaningful connections within the licensing industry, recognizing the powerful role media plays in shaping consumer behavior and pop culture trends," shares Anna Clarke, Senior Vice President of the Global Licensing Group at Informa Markets. "Aligning with an innovative media organization like Qwoted to support the licensing community highlights the impact these properties have on people's lives. The media's ability to spotlight innovation and disseminate brand narratives is essential in driving our industry forward and connecting brands with the consumers who love them."

The Press Lounge will serve as a dynamic hub for global media engagement, connecting journalists with industry leaders from more than 70 countries. This enhanced media center creates opportunities for exhibitors to showcase brands and tell stories to a worldwide audience. From entertainment and character licensing to fashion, food and beverage, sports, gaming and location-based experiences, the Press Lounge facilitates valuable relationships between media and industry innovators. Through Qwoted's comprehensive media network and on-site resources, exhibitors can extend reach beyond the show floor, ensuring the brand narratives resonate with key audiences long after Licensing Expo concludes.

"At Qwoted, our mission has always been to support the media. Whether that is helping them connect with sources for stories on a tight deadline, finding their next writing gig or expanding their readership with the perfect audience fit, we empower them with the tools needed," shares Bryan Aungst, Head of Marketing at Qwoted. "We know during a busy expo, journalists are still going to be faced with the demands of the job, and we are happy to help provide a space to get work done and maybe just unwind a bit."