The conservative candidate for South Korea’s March 9 presidential election, Yoon Suk-yeol, issued non-fungible tokens (NFTs) featuring images and videos of himself on Monday in an attempt to sway younger voters at the final stages of his campaign.
See related article: Crypto investors are being wooed in South Korea’s tight presidential election
Fast facts
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Yoon has minted at least 4,000 NFTs on the Aergo blockchain which started sales at South Korean NFT marketplace CCCV on Monday for 50,000 Korean won (US$40.78) each.
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He plans to issue 22,329 NFTs in total.
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The latest poll on the presidential election by Gallup Korea shows Yoon leading the race with a 39% approval rating, while the Democratic Party candidate Lee Jae-myung follows closely behind with 38%.
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Yoon’s left-wing rival, Lee, previously used a similar strategy to reach younger voters in their 20s and 30s by airdropping his own NFTs to campaign donors last month.
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Both Yoon and Lee have made crypto-friendly policy promises, such as reversing a local restriction on ICOs that has been in place since 2017.
See related article: South Korean presidential candidate urges greater national leadership on digital assets