Kid Brands Appoints Jodie Simon Friedman as Vice President, General Counsel and Corporate Secretary

EAST RUTHERFORD, NJ--(Marketwired - Aug 15, 2013) - Kid Brands, Inc. (NYSE: KID) today announced that the Company has appointed Jodie Simon Friedman as Vice President, General Counsel and Corporate Secretary, effective as of August 14, 2013. Marc Goldfarb resigned his position as General Counsel and Corporate Secretary to pursue other opportunities. At the Company's request, Mr. Goldfarb has agreed to remain available to the Company as a consultant providing legal services.

Ms. Friedman is a seasoned executive with nearly 25 years of experience providing corporate legal counsel. She has a proven track record at global corporations in industries spanning flavor and fragrance products, pharmaceuticals and consumer products. Ms. Friedman most recently served as Vice President, Deputy General Counsel and Assistant Secretary at International Flavors & Fragrances Inc. In this position, Ms. Friedman provided counsel to executive management and business functions regarding corporate governance and SEC rules, major transactions, commercial agreements, executive compensation, employment law, regulatory matters and compliance. Previously, Ms. Friedman served in roles of increasing responsibility at Warner-Lambert Company, rising to the position of Assistant General Counsel of Pharmaceuticals for Europe and Latin America, where she served as a senior business lawyer with an emphasis on international joint venture and business advisory work. She began her career at Coudert Brothers as a member of the mergers and acquisitions and securities practice teams. Ms. Friedman earned her juris doctorate from the Columbia University School of Law and her bachelor's degree from Brown University. She is a member of the New York State Bar.

Raphael Benaroya, President and CEO, commented, "I join with Kerry Carr, our Chief Operating Officer and Chief Financial Officer, in welcoming Jodie to our Executive Team. Jodie is an experienced corporate lawyer and a business professional who has extensive experience providing counsel on a broad range of corporate legal matters in areas relevant to our business, including foreign trade, commercial and financial agreements and compliance. We are confident that her unique skill set will be a valuable asset as we move forward in executing our business strategy."

Ms. Friedman commented, "I am very excited to join Kid Brands as the Company works to progress on its key objectives designed to transform and improve the business. I look forward to working with such a highly energized and talented leadership team, and to help contribute productively to the Company's growth agenda."