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Jim Cramer on The Coca-Cola Company (KO): “Still hanging in there” – The Consumer Staple That Won’t Quit

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We recently published a list of Jim Cramer’s Game Plan for This Week: 16 Stocks in Focus. In this article, we are going to take a look at where The Coca-Cola Company (NYSE:KO) stands against other stocks that Jim Cramer discussed.

On Friday, Mad Money host Jim Cramer took a close look at what he called one of the most important stretches of the earnings season, which came alongside major economic developments.

“We made it. Yep, we got through another stretch without the White House upending the whole market, which therefore led to the second-best week of the year.”

READ ALSO Jim Cramer Put These 16 Stocks Under a Microscope and Jim Cramer Recently Talked About These 15 Stocks

Still, Cramer warned that the real challenge lies ahead, as the market now enters another week where important earnings are reported. He expressed concern that the reprieve from political interference may be short-lived, just as investors need to stay focused on corporate performance. Cramer pointed out that clarity on President Trump’s influence won’t be long in coming. With the president in Europe for a funeral, Cramer speculated he may still pursue trade talks behind the scenes.

“But there’s no doubt that he’s going to probably try to nail down some trade deals this weekend, maybe with emissaries from Japan and South Korea. Hey bears, be aware, if any country’s willing to compromise with Trump, the rest of the world might fall in line. And honestly, if we can’t win over Japan and South Korea, two countries where we have a ton of military bases, well, we might as well throw in the towel.”

Looking ahead to the end of the week, Cramer emphasized the significance of Friday’s upcoming non-farm payroll report from the Labor Department. The prior week’s market strength, he noted, was partially due to President Trump taking a break from criticizing Federal Reserve Chair Jerome Powell. Cramer hoped that the restraint would last, though he remained skeptical, calling it a “temporary stay of execution.” The data on employment could shape the Fed’s next move, he explained.

Cramer believes that a weaker jobs number might help Powell justify a rate cut in the near future. He added that the Fed is in a tough spot: “It’s mighty hard to cut rates when you’re raising the price of everything imported by a pretty hefty sum.” The central bank, he said, must balance economic pressure from tariffs with the need to act quickly if unemployment rises sharply. While he doubts the Fed can afford to make a move right now, he stressed that they must be ready to cut rates at the next meeting if job losses spike.