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John Hect, an analyst from Jeffries Financial Group just upgraded the Buy Now Pay Later company Affirm Holding (NASDAQ:AFRM) to Buy rating from Hold rating on December 19, 2024. They also raised the price target to $82.00 from $70.00, indicating a potential upside of 29.46% form the current share price.
Hect considers several positive trends on Affirm including larger market share, margin expansion and credit and rate tailwinds from broader economic situation, he also noticed that the Gross Merchandise Volume of Affirm is anticipated to be higher than what analysts had predicted.
If the trends persist, growing to positive way, Hect predicted that we should see a 35% or even 50% upside to revenue and volumes by fiscal year 2027.
Affirm Holdings, Inc. was founded by Max Levchin in 2012, he was a co-founder of PayPal who decided to make his own financial technology company. Affirm provides payment solutions like debit cards and savings account and even make financial partnership with merchants just like PayPal but Affirm emphasizes its effort mainly to buy now pay later services.
Based on the consensus recommendation from 19 brokerage firms, Affirm Holdings Inc's (NASDAQ:AFRM) average brokerage recommendation is currently 2.3, indicating a "Outperform" status. The rating scale ranges from 1 to 5, where 1 signifies Strong Buy, and 5 denotes Sell.
Based on the one-year price targets offered by 17 analysts, the average target price for Affirm Holdings Inc is $58.89 with a high estimate of $82.00 and a low estimate of $20.00.
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This article first appeared on GuruFocus.