LAS VEGAS, NV--(Marketwired - Aug 26, 2013) - As one quarter of 98 Degrees, one of the most successful boy bands in pop history, Jeff Timmons learned a little something about whipping young girls into a frenzy.
On the recent "The Package Tour," a high grossing, 49-date summer fling across the U.S. with his group, New Kids on the Block and Boyz II Men, the singer saw firsthand the way otherwise mild mannered wives, moms, nurses, lawyers, etc. went crazy when NKOTB's Donnie Wahlberg and Jordan Knight ripped off their shirts like Chippendales dancers.
That's the kind of widespread, uncontrollable estrogen commotion Timmons is set on stirring up with "Men of the Strip" (www.menofthestrip.com), an explosive and multi-faceted new live male revue entertainment extravaganza whose branding is spot on: Taking Sexy To A Whole New Level!
A full spectrum and contemporary production featuring fresh choreography, sexy numbers, singing and dancing by each of the performers, a wide range of music and dynamic Cirque Du Soleil elements (including acrobatics), "Men of the Strip" is a revolutionary twist on the male revue concept.
The singer will both perform and host the launch of the new brand, which he developed in partnership with Emmy-winning choreographer Glenn Douglas Packard.
Even as Timmons and his team continue to develop the full stage show, their branding of "Men of the Strip" has begun with the marketing of a 16-month 2014 calendar with a bonus centerfold poster -- which offers an exclusive first look into the cast at their sexiest moments. The calendar retails for $14.95 and is available at www.menofthestrip.com
"Men of the Strip" is launching with a powerful, multi-media "buzz" campaign that fuses reality TV, modern social media, and tour dates in a sponsored-up tour bus across the U.S. and Canada.
In conjunction with these live events, Timmons, Packard and their team are also developing a fascinating, behind the scenes "docu-series" about the creation and development of "Men of the Strip" and the real lives of the eight performers.