Important January 10, 2022 Deadline Reminder: Kessler Topaz Meltzer & Check, LLP Reminds Snap Inc. Investors of Securities Fraud Class Action Lawsuit

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Radnor, Pennsylvania--(Newsfile Corp. - November 21, 2021) - The law firm of Kessler Topaz Meltzer & Check, LLP informs investors that a securities class action lawsuit has been filed against Snap Inc. ("Snap") (NYSE: SNAP). The action charges Snap with violations of the federal securities laws, including omissions and fraudulent misrepresentations relating to the company's advertising business. As a result of Snap's materially misleading statements made to the market, Snap investors have suffered significant losses.



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LEAD PLAINTIFF DEADLINE: January 10, 2022
CLASS PERIOD: July 22, 2020 through October 21, 2021

CONTACT AN ATTORNEY TO DISCUSS YOUR RIGHTS:
James Maro, Esq. (484) 270-1453 or Toll Free (844) 887-9500 or Email at info@ktmc.com

SNAP'S ALLEGED MISCONDUCT

Snap is an American camera and social media company that develops and maintains technological products and services such as the social media application "Snapchat," an eyewear product that connects with Snapchat and captures video Spectacles, and advertising products including AR (augmented reality) and Snap ads.

In its filings with the U.S. Securities and Exchange Commission, Snap admits that it generates substantially all of its revenues by offering various advertising products on Snapchat and that it monetizes its business primarily through advertising based on its user data. In June 2020, as part of an ongoing privacy push, Apple Inc. ("Apple"), which developed and maintains the popular mobile operating system, iOS, for its mobile devices, publicly announced new data privacy features for iOS. Following this announcement, Snap continuously downplayed and misled investors regarding the impact that Apple's new data privacy features would have on its business. In April 2021, Apple released the new data privacy features for iOS.

The truth emerged on October 22, 2021, when Snap filed its third quarter 2021 report for the period ending September 30, 2021 on a Form 10-Q, disclosing Snap's weaker-than-expected revenue and weaker-than-expected guidance because of its advertising business, due to Apple's privacy changes. In the report, CEO Evan Spiegel disclosed that Snap's advertising business had allegedly been affected by recent privacy changes introduced by Apple in its iOS mobile operating system in June and July. Specifically, Spiegel claimed that "the new Apple-provided measurement solution did not scale as we had expected, making it more difficult for our advertising partners to measure and manage their ad campaigns for iOS." Following this news, Snap's stock price fell $19.97 per share, or 26%, to close at $55.14 per share on October 22, 2021.