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FAT Brands Inc. FAT is benefiting from its focus on unit expansion and strategic acquisitions. Also, the emphasis on co-branding opportunities and digital initiatives bodes well for FAT’s growth prospects. FAT has also scaled up its production capabilities at the company’s Georgia-based manufacturing facility, enhancing operational efficiency. However, elevated expenses are concerns.
Growth Catalysts for FAT Stock
FAT Brands has made significant strides in expanding its brand portfolio and global footprint over the past few years. The company has successfully added 18 distinct concepts in the last three years, boosting its market presence. FAT now operates or has locations under development in more than 40 countries and 49 U.S. states or territories, with a total of 2,300 plus locations. This rapid expansion highlights the company's commitment to organic growth and strategic acquisitions.
In the third quarter of 2024, FAT Brands opened 22 new units, bringing its year-to-date total through the quarter to 62 units. During the third quarter earnings call, FAT highlighted a strong development pipeline with signed agreements for around 1,000 new units in the coming years. Once fully operational, these units are expected to add $50 million to $60 million to its annual adjusted EBITDA. This increase in earnings will help reduce leverage over time, improving the company's balance sheet.
The company remains focused on growth through strategic acquisitions. Its acquisition of Smokey Bones, on Sept. 25, 2023, is aimed at supporting the rapid expansion of Twin Peaks. FAT plans to convert about 30 Smokey Bones locations into Twin Peaks in the next few years, reducing construction time by approximately 18 months. In September 2024, the company completed its first conversion in Lakeland, FL, growing sales from $3.6 million as a Smokey Bones to an annualized run rate of $8.3 million as Twin Peaks. FAT Brands has scheduled seven additional conversions for 2025 with more expected in 2026.
In addition to expanding its brand portfolio and global presence, FAT has also focused on enhancing the company’s operational capabilities. The company has scaled up production at its Georgia-based manufacturing facility, ensuring improved efficiency and meet growing demand. Through these efforts, FAT continues to solidify its position in the market, driving long-term growth.
This Zacks Rank #3 (Hold) company continues to leverage co-branding as a key growth strategy. In September, the company launched a co-branded online ordering platform for Great American Cookies and Marble Slab Creamery, in partnership with 3 Owl and Olo. This platform aims to enhance the digital experience for customers. As part of its ongoing digital transformation, FAT also introduced a new loyalty program and app for brands, integrating ordering and rewards to drive higher average check sizes.