In This Article:
When countries went into lockdown to stop transmission of the coronavirus, travel — particularly business travel — took a brutal hit.
"Business travel as we knew it is never fully coming back," Airbnb (ABNB) CEO Brian Chesky told Yahoo Finance Live (video above). "The bar to get on a plane to go for a meeting is now higher, and fewer people are going to do it."
And though demand for travel is slowly picking up as the country heads into the summer, business travel will still face an excruciating uphill struggle, according to a new Barclays report.
"Global business travel — especially long haul — will likely be among the last markets to recover," Barclays economists wrote in a special report on May 25. "Companies were quick to halt international travel as the pandemic struck, and businesses will also be careful when it comes to restarting travel for work purposes."
Pre-pandemic, business tourism-related spending accounted for 21.4% of the global travel and tourism industry in 2019, with bigger contributions in countries like Canada, Japan, the United Kingdom, and the U.S., the authors stated.
Business tourism contributed to 1.5% of global GDP, and had been growing at an average of 3.6% over the last five years, they added, with the U.S. and China accounting for nearly 45% of all global business travel.
But between April and the end of December 2020, global spending on business travel fell 68% and is estimated to have fallen more than 50% year-over-year. (In contrast, in 2001, business travel fell around 11%; in 2009, it fell around 7.5%).
"Corporate travelers are disproportionately important for the aviation industry," Barclays noted. "They make up just 12% of airline passengers, but are twice as lucrative as non-business passengers, and account for nearly 75% of airline profits in some cases."
Slow recovery
One of the key reasons for a possibly anemic recovery is that a state of "persistent pandemic may render some border restrictions permanent," said Barclays, "making international travel more difficult."
In other words, the dizzying variation in entry requirements and quarantine rules may give businesses a reason to rethink how much flying is actually necessary for their employees.
"Business travelers will likely reassess how much flying they need to do, balancing health risks associated with intermingling compared to virtual meetings from the comfort of their office," Barclays said. "Work-from-home and the swift adjustment of many work categories to video conferencing has led to behavioral changes that may be difficult to reverse. Increased productivity, with less time, energy, and money spent on travel is an added advantage."