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Gen Z Hates Crypto. Can Facebook’s Libra Change That?
Facebook has already captured Gen Z with its social media platforms, but can it do the same with Libra? | Source: Shutterstock
Facebook has already captured Gen Z with its social media platforms, but can it do the same with Libra? | Source: Shutterstock

Most “Gen Z” Americans have no plans to get into crypto. Hard to believe as it may seem, this was the result of a survey of 1,884 young Americans published by Business Insider.

The firm responsible for conducting the investigation was Cint, a company specializing in the analysis and exchange of data. The study wanted to “learn how Generation Z views the world, including how it thinks about time and money on the internet and in the physical world.” This included researching their interest in crypto and digital assets.

Gen Z Hates Crypto, but Millennials Love It

Gen Z includes all teens, and although there is no exact categorization, it is correct to say that this is the post-millennial generation including those born between 1995 and 2012.

The study revealed that 53% of those under the age of 25 want nothing to do with cryptocurrencies. Seventeen percent of those polled think it’s “not so likely” they will invest in crypto during the next six months.

generation z
Source: Business Insider

So, in total, 70% of Gen Z’ers dislike crypto, and only 30% are interested in it.

These results contrast sharply with the preferences of the Millennial generation. As reported by CCN, crypto is very popular in this age segment, with more than 55% of the population interested in investing or already having investments in digital assets.

Read the full story on CCN.com.