Stream Hatchet, a streaming analytics and business intelligence platform and wholly-owned subsidiary of GameSquare Holdings (NASDAQ:GAME), ("GameSquare", or the "Company"), has released its Save Point 2024 report, which looks back at some of the biggest shifts in the live-streaming industry in 2024. This includes new live-streaming platforms, the most popular streamers, top games, new alternative content capturing viewer interest, and a new meta for esports. Access to the report is available at https://streamhatchet.com/save-point-2024.
"By leveraging proprietary data, insights, and analytical capabilities, Stream Hatchet has established itself as a leading expert within the high-growth, dynamic and global live streaming market," said Justin Kenna, CEO of GameSquare. "The latest Stream Hatchet report, Save Point 2024, offers powerful insights into 2024's top live streaming trends, participants, and platforms."
Key Insights from Save Point 2024 Report:
Kick: Spanish-speaking streamers are flocking to Kick, making up 20% of all viewership in 2024.
Kai Cenat: The champ of 2024 in terms of pure viewership, bringing in 185M hours watched thanks to marathon streams and celebrity collabs.
VTubers: Rising to prominence among English-speaking audiences, with 294M hours watched on Twitch alone (and Ironmouse leading the way).
DLC/Expansions: DLCs gaining legitimacy as full gaming launch events, largely thanks to Elden Ring's Shadow of the Erdtree with 127M hours watched in 2024.
Transmedia (Film and TV Adaptations of Video Games): Adaptations of games are boosting live-streaming viewership for those titles, with Fallout 76 viewership increasing over 10-fold (!) from the week before the Fallout TV series debuted to the week after.
Mobile Game Esports: Mobile Esports are on the rise with viewers around the globe, with 2024 seeing a record peak viewership of 2.3M for Mobile Legends: Bang Bang.
Subscribers and Subathons: All-time Twitch subscriber records were continuously smashed throughout 2024 thanks largely to SUBtember. Kai Cenat finished the year on top with over 728K subs generated from Mafiathon 2.
For more information on Stream Hatchet and insight into the esports and streaming markets, please visit their website at www.streamhatchet.com.
About GameSquare Holdings, Inc.
GameSquare's (NASDAQ:GAME) mission is to revolutionize the way brands and game publishers connect with hard-to-reach Gen Z, Gen Alpha, and Millennial audiences. Our next generation media, entertainment, and technology capabilities drive compelling outcomes for creators and maximize our brand partners' return on investment. Through our purpose-built platform, we provide award winning marketing and creative services, offer leading data and analytics solutions, and amplify awareness through FaZe Clan, one of the most prominent and influential gaming organizations in the world. With one of the largest gaming media networks in North America, as verified by Comscore, we are reshaping the landscape of digital media and immersive entertainment. GameSquare's largest investors are Dallas Cowboys owner Jerry Jones and the Goff family.
Stream Hatchet is the leading provider of data analytics for the live streaming industry. With a suite of services encompassing a user-friendly SaaS platform, custom reports, and strategic consulting, Stream Hatchet is a trusted guide for those navigating the dynamic landscape of live streaming. The company has up to 7 years of historical data with minute-level granularity from 20 platforms, Stream Hatchet provides stakeholders in the live streaming industry with powerful insights to drive innovation and growth. Stream Hatchet partners with a diverse clientele - from video game publishers and marketing agencies to esports organizers and teams - who rely on the company's cutting-edge data analytics to optimize their marketing strategies, secure lucrative sponsorships, enhance esports performance, and build successful tournaments.
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Corporate Contact Lou Schwartz, President Phone: (216) 464-6400 Email: ir@gamesquare.com
Investor Relations Andrew Berger Phone: (216) 464-6400 Email: ir@gamesquare.com
Media Relations Chelsey Northern / The Untold Phone: (254) 855-4028 Email: pr@gamesquare.com
