Will new G45 X3 make BMW UK’s No.2 brand?

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It’s been an excellent 2024 for BMW in Britain. Almost unnoticed, it has become the number three brand, even outselling second placed Audi in October. Might that position be snatched from its rival by year-end?

Totals for the first ten months are 107,284 versus 106,223, with BMW beating Audi by 398 cars and SUVs in October. So second place is certainly possible and it’s likely to be a close-run thing. There is no threat to the market leader from either though, VW's registrations being 141,835 for the ten-month period. And fourth placed Kia lags BMW by more than 6,000 vehicles.

Proving that statistics can be sometimes misleading, the full picture of the British new vehicle market needs to be examined. Both BMW and Audi were down compared to October 2023 but the four-rings logo marque has also fallen a fair bit year-to-date. By contrast, BMW is up by 19 per cent. A new X3 is certainly going to greatly help with the brand’s performance in November and December.

G45/G48 replace the global best seller of 2023

This SUV has always been an impressive performer for BMW, second only to the X1 in Germany, Europe-wide and in China. This is also the number one BMW in the USA, the main country of manufacture, though the Mercedes GLC and Lexus NX/RX each outperform it there. Let’s see how the new model does in 2025, while G48, a fresh generation of the special long-wheelbase X3 L, is now available for the Chinese market.

We first saw G45 at the Goodwood Festival of Speed in July, G48 then premiering a few weeks later. Some consider each of the two a mere rebodying of the old-shape models but that undersells the work which has gone into its creation. Yes, the FAAR platform and 2,865 mm wheelbase dimension are shared but engines have been updated and the whole vehicle looks fresh outside and in.

The L is now 4,865 mm from end to end and its wheelbase is 110 mm lengthier than the standard X3, which is 4,755 mm (+34 compared to the old shape) long and 29 mm wider at 1,920 mm.

When do we see the next iX3?

For now, there is no new X3 M or iX3 but each will inevitably appear in 2025. Generation four is also likely to have an unusually long production cycle, potentially as many as nine years due to the regular seven-year convention ending in 2031.

As not all main markets will be defaulting to EVs by the early 2030s, G45/G48 should probably remain being manufactured in South Carolina, Rosslyn (South Africa) and Shenyang until perhaps 2033. So we may not see a facelift until 2029.

Diesel remains available

The line-up revealed by BMW AG is as follows, with some deviations for relevant countries and regions: