Scabby the Rat gives bite to union protests, but is he at the tail end of his relevancy?

NEW YORK (AP) — For decades, a giant, inflatable rat with beady eyes, sharp teeth and a pustule-covered belly has loomed over union protests, drawing attention to various labor disputes.

As New York City deals with an influx of actual rats, Scabby the Rat has become that rare thing, like Pizza Rat or Buddy the Rat — a rodent New Yorkers can rally behind.

But in the era of TikTok and influencer culture, middle-aged Scabby faces a new challenge: staying relevant.

“It’s kind of unfortunate, changing times, older members of the public know exactly what the rat is for,” said James Smith, union activity administrator for the NYC District Council of Carpenters. “The newer generation sometimes doesn’t — one person thought that we were protesting a building that needed an exterminator.”

Nevertheless, Scabby's not collecting hard-won retirement benefits just yet. Most recently, Scabby has been making the rounds at various picket lines in New York for the Hollywood writers strike organized by the Writers Guild of America East and other unions. Scabby is the “true rat czar of New York City,” said WGA East communications director Jason Gordon, referencing the more fun title for the city's new director of rodent mitigation.

At the picket line near HBO and Amazon's New York offices on Wednesday, screenwriter Lisa Kron, 61, said she was “thrilled to see that we were being chaperoned by Scabby the Rat.”

She's seen Scabby out and about during her four decades living in New York, but this was her first time picketing with the rat.

“It's one of those great enduring symbols, it's a great piece of visual protest,” she said. “It's got humor and it's got a shaming kind of message. And it's very New York.”

“It’s an attention grabber,” said Benjamin Serby, a professor at Adelphi University who has written about the history of Scabby. “It’s something that just is very effective, for whatever reason, at making people walking by or driving by, stop and ask: ‘What’s going on here?’”

Although having a rat as a mascot seems quintessentially New York, Scabby the Rat was actually invented by a union in Chicago around the late 1980s (several claim credit), and other unions around the country quickly adopted the practice of using inflatables to draw attention to actions (pigs, roaches and cats are other popular inflatables to use as well, although they lack a catchy nickname).

There are many Scabbys. At another union action in March at a Petco, Marty Flash sat in the cab of his truck used to ferry one of the NYC District Council of Carpenters' eight rats around (most unions have several, or borrow from unions that do). Most of the District Council's rats, along with a generator and gas can, stay in a locker at union headquarters or in organizers' trucks so they can be quickly deployed.