• Fluidra to become a significant minority owner of a fast-growing, technology focused and innovative cordless robotic pool cleaning player

• Establishes a game-changing partnership that unites complementary strengths to deliver enhanced solutions to a broader customer base

BARCELONA, Spain, April 01, 2025--(BUSINESS WIRE)--Fluidra, a global leader in pool and wellness equipment and connected solutions, takes a step into the future of pool cleaning by forming a strategic alliance with Aiper, a leading player in cordless robotic pool cleaning technology.

An initial investment of $100 million resulting in a 27% interest in Aiper Inc ("Aiper"), through the issuance of new shares, marks the first milestone in a partnership which will leverage the two companies’ combined strengths to grow the overall cleaning market and customer base.

With around 30 million pools worldwide, the robotic pool cleaner market remains largely underpenetrated, with adoption rates still below 25%. As consumer demand for smarter, automated solutions accelerates, there is a significant opportunity to drive growth through innovation and expansion.

Aiper is redefining the pool cleaning experience with its cutting-edge cordless smart robotic technology and go-to-market approach. With a clearly focused and attractive consumer brand, the company is growing fast in direct-to-consumer channels both online as well as through major electronics and DIY retailers.

Fluidra is a leading player in automatic pool cleaning solutions in professional and retail channels with a broad high-quality portfolio: from pressure, suction, in-floor, solar and manual cleaners to corded and cordless robotic cleaners. This partnership unlocks value by bringing together Fluidra’s global expertise and scale, industrial capabilities, patents, and distribution networks with Aiper’s advanced technology and agile consumer approach. By leveraging each company’s strengths, the alliance will drive expansion, accelerated innovation and new business opportunities across channels. It will also enable Fluidra to strengthen its capabilities in the growing cordless automatic pool cleaning business and broaden further its portfolio with innovative solutions for the professional and retail channels. Fluidra will maintain its dedication to distribution in the professional channel, while Aiper will focus on consumer retail channels.

With global operations and employing around 470 people, Aiper’s sales amounted to approximately $195 million in 2024, up an impressive 75% compared to the prior year. Its primary markets are North America and Europe, while its strategic manufacturing partners are located in Vietnam and China. Aiper operates two R&D centers employing more than 270 engineers.