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TORONTO, November 04, 2024--(BUSINESS WIRE)--Flow Beverage Corp. (TSX:FLOW; OTCQX:FLWBF) ("Flow" or the "Company") is pleased to announce the appointment of Joseph Mimran to its Board of Directors. Mr. Mimran has also been appointed to the Board of Directors’ Audit Committee and Governance, Human Resources & Compensation Committee. Flow also announced today the resignation of Joe Jackman from the Company’s Board of Directors.
Flow’s founder and CEO, Nicholas Reichenbach, said, "Joe Jackman was instrumental to Flow’s strategic shift toward a capital-efficient operating model. I would personally like to thank him for his outstanding contributions to our brand and company. Joe has supported Flow in many ways over the years and his insights into the beverage industry have been invaluable as we have refined our operating approach."
Patrick Bousquet-Chavanne, Lead Independent Director, added, "We are extremely grateful for Joe’s numerous contributions. With his help, we are confident in Flow’s sustained growth and path to profitability."
Mr. Mimran currently serves as President and Creative Director at Joseph Mimran & Associates Inc. He is the Co-Founder and Chairman of Gibraltar & Company, a Toronto based private investment company. Mr. Mimran is a leading contributor to the fashion and design industry and is best-known for creating or co-creating a succession of visionary brands and retail concepts, including Joe Fresh, Club Monaco, Tilley Sport, Caban, Joe Fresh Beauty, Rise Little Earthling, and Alfred Sung. He also served as Chairman of the Fashion Design Council of Canada for a number of years. He starred on the popular CBC show, Dragons Den, from 2015 to 2018. In 2015, Mr. Mimran was inducted into Canada's Marketing Legends Hall of Fame. A patron of the arts, Mr. Mimran’s philanthropic activities include support of the Art Gallery of Ontario, the Montreal Museum of Fine Arts, New Museum, New York and is a Luminaire for Luminato Arts Festival.
"We believe adding depth to our Board in brand building and recognition will be instrumental in furthering the Company’s strategic transformation into a more streamlined operating model that is sharply focused on the Flow brand and profitable growth," added Mr. Reichenbach.
"On behalf of the Flow Board of Directors, I am pleased to extend a warm welcome to Joe. We on the Board look forward to working with him as Flow continues along its path to profitability," said Mr. Bousquet-Chavanne.
About Flow
Flow is one of the fastest-growing premium water companies in North America. Founded in 2014, Flow’s mission since day one has been to reduce environmental impacts by providing sustainably sourced natural mineral spring water in the most sustainable product formats. Today, the brand is B-Corp Certified with a best-in-class score of 126.5, offering a diversified line of health and wellness-oriented beverage products: original mineral spring water, award-winning organic flavours and sparkling mineral spring water in sizes ranging from 300-ml to 1-litre. All products contain naturally occurring electrolytes and essential minerals and support Flow’s overarching purpose to "bring wellness to the world through the positive power of water." Flow beverage products are available at retailers in Canada and the United States, and online at flowhydration.com.