Flora Growth Corp. Commends U.S. Vice President Kamala Harris for Prioritizing Cannabis Reform, Applauds Growing Bi-Partisan Support for U.S. Recreational Market Valued at $33 Billion

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Fort Lauderdale, Florida--(Newsfile Corp. - October 29, 2024) - Flora Growth Corp. (NASDAQ: FLGC) (FSE: 7301) ("Flora" or the "Company") commends U.S. Vice President Kamala Harris for including cannabis reform among her top 14 national priorities as she approaches the 2024 election. This significant move by Harris, together with Republican nominee Donald Trump's support of marijuana legalization initiatives in Florida and advocacy for cannabis banking reform, underscores a bi-partisan commitment to cannabis reform as a crucial national priority.

Flora welcomes this notable shift as a critical moment for the cannabis industry, which has long sought comprehensive reform to align the U.S. cannabis regulatory landscape with the economic and societal benefits of legalization. Today, with cannabis reform elevated to a core priority, the U.S. is closer than ever to meaningful regulatory transformation, with potential impacts on areas such as public health, social equity, criminal justice reform, and economic growth.

The cannabis sector has gained momentum as a driver of innovation, job creation, and tax revenue. With Vice President Harris underscoring cannabis as a central component of their forward-looking agenda, Flora is optimistic about the cascading benefits these reforms could bring not only to U.S. markets but to the global cannabis industry.

"We are thrilled to see such prominent leaders from both parties recognize the economic, health, and social impact cannabis reform can have on the American people," said Clifford Starke, Chief Executive Officer. "Vice President Harris' acknowledgment of cannabis reform as a top priority signals an awakening to the vast potential of this industry. With bipartisan support strengthening across the U.S., we are confident that these changes could foster a more inclusive and economically resilient environment for businesses, entrepreneurs, and consumers alike."

Beyond Vice President Harris's commitments, Republican nominee Donald Trump has shown support for the cannabis sector by backing a Florida marijuana legalization initiative and advocating for federal cannabis banking reform. Trump's positions suggest a growing awareness within the Republican Party of the advantages cannabis reform can bring. Trump has also signaled openness to rescheduling cannabis at the federal level, potentially transforming the regulatory framework that has restricted access to traditional banking and financial resources for cannabis businesses.