SkyQuest projects that the enterprise A2P SMS market will attain a USD 102.81 billion value by 2030, with a CAGR of 4.9% over the forecast period (2023-2030). The enterprise A2P SMS market is driven by the increasing need for efficient business communication. As companies adopt SMS for notifications, alerts, and customer engagement, the market expands to accommodate this demand, bolstering growth and innovation.
Westford, USA, Aug. 27, 2023 (GLOBE NEWSWIRE) -- According to SkyQuest, the proliferation of mobile banking and two-factor authentication drives the Enterprise A2P SMS market. Financial institutions and online services rely on SMS for secure identity verification, making A2P SMS essential for safeguarding transactions and data, thus fueling market expansion.
Browse in-depth TOC on the "Enterprise A2P SMS Market"
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Pages - 165
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Tables - 97
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Figures – 77
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With e-commerce becoming a cornerstone of global retail, A2P SMS finds a prime driver in customer engagement. Transactional alerts, order confirmations, and personalized promotions through SMS enhance the customer experience, prompting businesses to invest in A2P SMS solutions for competitive advantage.
Prominent Players in the Enterprise A2P SMS Market
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Orange Business Services
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Infobip Ltd
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Tyntec Group Limited
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Syniverse Technologies LLC
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CLX Communications AB (now Sinch AB)
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SAP SE
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Tata Communications Ltd.
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Twilio Inc.
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mGage (a Vivial Company)
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Vonage Holdings Corp.
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Clickatell Pty Ltd.
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Route Mobile Limited
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SMSGlobal Pty Ltd.
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Nexmo, Inc. (a Vonage Company)
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Genesys Telecommunications Laboratories, Inc.
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Plivo Inc.
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Proximus Group
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Karix (formerly known as mGage India)
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Kaleyra, Inc.
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MessageBird B.V.
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3Cinteractive Corp. (now part of Apptentive)
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On-premise Segment is Expected to Grow the Market Due to their Stringent Security and Compliance Requirements
The on-premise segment, though fast-growing, caters to businesses with stringent security and compliance requirements. It provides a localized approach and maintains data control but may involve higher initial costs. Despite cloud's ascendancy, on-premise solutions remain relevant, serving industries prioritizing data sovereignty and customized infrastructure.
Asia Pacific's dominance stems from its robust technological infrastructure, rapid digital transformation, and massive population. Countries like China, India, and Southeast Asian nations exhibit strong demand for various technologies. With a growing middle class and increasing internet penetration, the region offers a vast market for tech adoption and innovation.