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EMERGE Completes Sale of Non-Core Asset, Carnivore Club, for $500,000

In This Article:

Transaction Enhances Cash Available to Invest in Profitable Growth Opportunities

  • Total purchase price of $500,000, including $350,000 cash on closing, and a $150,000 seller note, payable to EMERGE in cash over 15 equal monthly installments

  • Carnivore Club was a non-core asset, and EMERGE was actively eliminating its revenue in 2024, while prioritizing the growth of our larger, more profitable businesses

  • Excluding Carnivore Club, the EMERGE portfolio exhibited strong organic revenue growth and significantly improved profitability in 2024 YTD

  • Transaction bolsters EMERGE's cash position which exceeded $3M at year-end, following the sale of the Company's SHOP domains to Shopify

  • EMERGE remains focused on its growing grocery and golf businesses

TORONTO, Jan. 16, 2025 /CNW/ - EMERGE Commerce Ltd. (TSXV: ECOM) ("EMERGE" or the "Company"), a premium e-commerce brand portfolio, is pleased to announce that the Company and subsidiaries of the Company (together, the "Sellers"), being Carnivore Club LLC, a Georgia limited liability company and Carnivore Club Subscription Box Canada Inc., have entered into a definitive asset purchase agreement (the "Agreement"), with Carnivore Club, LLC, an Indiana limited liability company and Carnivore Club, ULC, an unlimited liability company organized under the laws of British Columbia (together, the "Buyers"), pursuant to which the Sellers has sold to the Buyers substantially all of the assets related to their Canadian and US businesses (the "Transaction") for a total purchase price of $500,000.

Ghassan Halazon, founder and CEO of EMERGE, commented, "Our decision to sell Carnivore Club is consistent with our stated objective to manage fewer, more compelling long-term opportunities, while also strengthening our cash position with the goal of driving both organic and inorganic growth in 2025. Between our enhanced cash position, which exceeded $3M to start the year, following the recently announced sale of the SHOP domains to Shopify, and the cash proceeds from the sale of Carnivore Club, EMERGE is now primed to play offence again in 2025."

Pursuant to the Agreement and in consideration for the Transaction, the Buyer has agreed to pay cash consideration of $350,000 on closing of the Transaction ("Closing"), subject to certain closing adjustments, in addition to issuing the Sellers a $150,000 seller note, payable to EMERGE in cash over 15 equal monthly installments of $10,000.

As previously reported, Carnivore Club was considered a non-core business for EMERGE, and management had actively been eliminating its revenue to prioritize profit, and to focus on our larger brands.