Twitter staff must really be wishing for a quiet life... Elon Musk, the gadfly billionaire who recently decided he wants to add the social media platform to his collection of tech firms, has just tweeted that his $43 billion bid to buy the company is "on hold pending details supporting calculation that spam/fake accounts do indeed represent less than 5% of users".
Given Musk's propensity for trolling it's pretty hard to know whether this is A) a serious concern that is B) actually putting the deal on hold because C) Musk is getting cold feet; or whether it's, D), an attempt to exploit the downward trajectory of Twitter's share price in recent days to try to renegotiate a lower price to buy it. (Or, E), more Musk shitposting -- with who knows what legal consequences.)
Update: Musk has followed up with a second tweet -- in which he writes that he is "still committed to the acquisition".
We've reached out to Twitter for a response to Musk's tweets about the deal being put on hold but at the time of writing the company had not commented.
Musk has made his hatred of Twitter spambots particularly clear -- pledging that he would make tackling spam a priority after taking over the company.
So if spam/fake accounts do make up more than 5% of Twitter users there is a risk that Musk is overpaying -- which is an especially stark risk if he does indeed intend to "authenticate all humans" in order to purge all spam. Since that could mean the size of the platform shrinking up to 5% -- or more (if Twitter's calculations are off).
The Reuters story Musk links to in his tweet is a report from May 2 on a filing made by Twitter earlier this month which states that false or spam accounts represented fewer than 5% of its monetizable daily active users during Q1.
In the quarter Twitter reported having 229M users who were served advertising.
Alternatively, if there is not in fact very many fake accounts to be purged from the platform, as Twitter's filing suggests, it could call into question the soundness of Musk's logic of emphasizing slaying spambots as a key plank of a strategy he's suggested will unlock “tremendous potential” to grow Twitter. And on which his ~$43BN bid was, apparently, based...