DTC Genetic Testing Market to hit USD 4.2 Billion by 2028, Says Global market insights inc.
Global Market Insights, Inc
Global Market Insights, Inc

DTC Genetic Testing Industry is anticipated to register around 15% CAGR between 2022 and 2028 due to growing demand for personalized skin care has increased the demand for skincare genetic testing.

Selbyville, Delaware, April 21, 2022 (GLOBE NEWSWIRE) --

Direct-To-Consumer genetic testing market value is projected to reach USD 4.2 billion by 2028, according to a new research report by Global Market Insights Inc. Rising demand for personalized DTC genetic services along with technological advancements will foster the industry progression.

Increasing awareness regarding DTC genetic tests in North America will spur the industry statistics. As key market players manufacturing DTC tests take special efforts in marketing their tests kits in the region. They offer promotional discounts on DTC tests available at online and retail platforms that strengthens its market position. Also, the companies advertise through several media and advertising agencies. Such factors surge the level of awareness amongst the population regarding genetic tests.

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DTC genetic testing market from skincare testing segment is estimated to show around 19% CAGR during the forecast period. The demand for skincare DNA testing has increased as several manufactures have launched simple and easy-to-use kits. Additionally, many DNA kits are available in the market that provides a detailed skin wellness reports based on one’s skin genetic profile. These test shows several major concerns such as fine lines, skin elasticity, sun wrinkles, protection, and collagen quality. Therefore, by examining, an individual’s skin genetic profile one can use related beauty routines and grooming. Furthermore, the cost of these kits has been decreased to some extent in recent years, to make them accessible to a larger number of consumers. Such scenarios will boost the segment expansion.

Some major findings of the DTC genetic testing market report include:

  • Increasing awareness regarding direct-to-consumer genetic testing in developing and developed economies will boost the market demand.

  • Rising incidences of genetic disorders globally will influence the business landscape.

  • Key industry players such as 23andMe and Ancestry have focused their efforts on developing superior quality DTC tests ensuring the availability of accurate and efficient DTC tests.

  • Autonomous and straightforward transaction permits genetic tests to be accessible to anyone willing to pay, thereby fostering the market growth.

  • North America market held significant revenue share in 2021 and is poised to grow noticeably during the forecast timeframe.