Down 61% From Its All-Time High, Could This Beaten-Down Dividend King Stock Finally Turn the Corner in 2025?

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Stanley Black & Decker (NYSE: SWK) is a tool-maker titan. It owns well-known brands DeWalt, Craftsman, Irwin, and LENOX, and, of course, Stanley and Black & Decker. But the stock has been in the doghouse. It's down 61.7% from its all-time high (reached in 2021) and up less than 21% from its 10-year low reached on March 19, 2020, during the height of the COVID-19-induced stock market plunge.

The sell-off may come as a surprise, since Stanley Black & Decker is a Dividend King with a 3.9% yield and 56 consecutive years of dividend raises. Dividend Kings tend to be reliable companies with growing earnings to justify steadily raising their payouts. Here's why the company could be under more pressure in the near term, but may ultimately be worth buying for patient investors.

Sparks flying off a circular saw in an industrial setting.
Image source: Getty Images.

From record highs to a prolonged turnaround

Stanley Black & Decker has been on a roller coaster in recent years. The COVID-19 pandemic caused an uptick in home improvement and do-it-yourself projects. Business soared for Stanley Black & Decker. The company got aggressive by taking on debt and making $1.9 billion in acquisitions in December 2021. As you can see in the following chart, Stanley Black & Decker's stock price and net total long-term debt peaked around the same time, highlighting the short-lived period of investor optimism.

SWK Chart
SWK data by YCharts.

Unfortunately, the pandemic-induced spike proved to be short-lived. In hindsight, the boom pulled forward sales in future years, rather than marking a new normal in demand. Overexpanded and overleveraged, Stanley Black & Decker was caught offsides when the cycle shifted into a downturn, resulting in negative cash flow. Over the last couple of years, the company has been implementing a cost-savings plan to get the business back on track. It even sold STANLEY Infrastructure in December 2023 to raise $760 million in cash to help pay down debt.

The recovery is going decently well so far. The following chart shows improvements in gross margins and operating cash flow. However, Stanley Black & Decker has fallen behind on its goal of reaching 35% gross margins, which has pressured the stock in recent months.

SWK Cash from Operations (TTM) Chart
SWK Cash from Operations (TTM) data by YCharts.

On its third-quarter 2024 earnings call, the company reported 5% lower revenues than the same period in 2023, showcasing that demand remains weak. However, the company did say that it was on track for its expected $2 billion in pre-tax run-rate cost savings by the end of 2025. For context, it's currently at $1.4 billion in savings since implementing the program a couple of years ago.