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DOW Stock Loses 27% in 6 Months: What Should Investors Do?

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Dow Inc.’s DOW shares have lost 26.5% in the past six months, underperforming the Zacks Chemicals Diversified industry’s decline of 4.4%. The bearishness reflects headwinds from soft end-market demand amid an unfavorable macroeconomic environment and pricing pressure, which have weighed heavily on the stock. 

Technical indicators show that DOW has been trading below the 200-day simple moving average (SMA) since Oct. 7, 2024. The stock is also currently trading below the 50-day SMA. Following a death crossover on July 29, 2024, the 50-day SMA continues to read lower than the 200-day SMA, indicating a bearish trend.

Dow’s Shares Trades Below 50-Day SMA

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

Given the significant pullback in Dow’s shares, investors might be tempted to snap up the stock. But is this the right time to buy DOW? Let’s find out.

Soft Demand, Pricing & Cost Headwinds Take Toll on DOW Stock

DOW faces challenges from demand softness in Europe and China. Lower consumer spending amid inflationary pressures is affecting demand in Europe. Construction and manufacturing activities remain soft in the region. Demand in Asia has been affected by weaker demand recovery in China. The property sector remains sluggish in China with declining new home prices.

Demand in infrastructure including residential construction, remains weak. Inflationary pressures are hurting consumer durables and building and construction demand. Demand in infrastructure including residential construction, also remains weak. Dow sees softness in automotive in Europe due to low demand. Soft conditions across these markets are likely to weigh on volumes in the near term.  Demand is expected to remain pressured by elevated inflation, low consumer confidence in Europe, and geopolitical tensions, particularly in building and construction, and durable goods markets. Dow expects weak macroeconomic conditions to continue across most end markets and regions over the near term.

Dow is also being challenged by weak siloxane prices in its Performance Materials & Coatings unit. The segment continues to see siloxane pricing pressure partly due to supply additions in Asia. Siloxane prices remain under pressure due to competitive pricing pressure resulting from additional supply driven by capacity additions in China. While capacity additions have slowed lately, elevated industry supply is expected to continue to impact prices over the near term.

The company faces headwinds from higher feedstock and energy costs. Severe cold weather has contributed to an uptick in feedstock prices. Dow expects a $100 million headwind in the first quarter of 2025 in the Packaging & Specialty Plastics segment due to higher feedstocks and energy costs and lower global integrated margins. It also sees consolidated earnings to decline by $200 million in the first quarter from the prior quarter factoring in higher expected feedstock costs.