So, let's jump into the numbers, In the third quarter of FY '19, total revenue was $302 million compared to $338 million in Q2 and $215 million in last year's Q3. Licensing revenue for the quarter was $272 million, while products and services was $30 million. Our licensing revenue was in line with expectations, while products and services was about $10 million below the midpoint of original guidance.

Here's a further breakdown of licensing by end-markets. Broadcast represented about 49% of total licensing in the third quarter. Broadcast revenues were up about 60% year-over-year, and as I alluded to a second ago, Q3 is a particularly tough quarter to discuss year-over-year comparison, because of the impact of the 606 recast on last year's Q3 numbers. But having said that, I think it's worth noting that Dolby Technologies are adopted in the more TV models and set-top boxes now than they were a year-ago and of course that's something we focus on to drive the ongoing revenue growth.

On a sequential basis, Broadcast revenues were up about 10% and that was due mostly to higher recoveries. Mobile devices represented approximately 17% of total licensing in the third quarter. Year-over-year mobile was up about 140% and similar to what I said in Broadcast recognizing that the 606 recast is affecting the year-over-year comparison, I can also say that Dolby Technologies are more widely adopted into mobile device today than they were a year ago.

On a sequential basis, Mobile licensing revenue decreased by about 30% due mainly to timing of revenue under contracts. Consumer electronics represented about 11% of our total licensing in the third quarter. CE licensing were up about 3% year-over-year and was down about 36%, sequentially. Year-over-year we saw higher volume from DMAs. And the sequential decline was driven by timing of revenue under contracts, which was partially offset by higher revenue from sound bars and from home theater equipment.

PC represented about 9% of total licensing in the third quarter. PC was up year-over-year by about 49% and again, the 606 recast affected this comparison, but aside from that, we see continuing downward pressure on our PC ASPs due to mix. And this is being somewhat offset by PC starting to adopt our newer technologies i,e. Dolby Atmos and Dolby Vision. On a sequential basis, PC revenue was down by about 40% and this is mostly due to timing of revenue under contracts.

Other markets, our licensing in other markets represented about 14% of total licensing in the third quarter. They were up by about 4% year-over-year, mostly from Dolby Cinema revenue increases, and on a sequential basis other licensing increased by about 7% driven by Dolby Cinema and by gaming.

Products and services revenue was $33 million in Q3 compared to $28 million in Q2 and $31 million in last year's Q3. As I mentioned earlier, Q3 product revenue was about $10 million less than the midpoint of what we had guided. We saw lower than expected revenues from Cinema products in China and the sales ramp of some of our newer offerings from both Cinema products and Dolby Voice was less than we had projected. Based on what we're seeing, we will be lowering our full-year outlook for product sales, more on that in a minute when I review the full forward outlook.

Let's now review margins and operating expenses. Total gross margin in the third quarter was 86.9% on a GAAP basis and 87.4% on a non-GAAP basis. Products and services gross margin on a GAAP basis was 12.8% in the third quarter compared to 26.7% in Q2, indeed the decrease was mainly due to higher inventory charges for excess and obsolescence. Products and services gross margin on a non-GAAP basis was 16.3% in the third quarter compared to 30.4% in Q2, and the reason for the decrease is consistent with what I just said, for GAAP margins.

Operating expenses in the third quarter on a GAAP basis were $228.2 million compared to $198.8 million in the second quarter. The Q3 GAAP total included $30.2 million of restructuring expenses, $27 million of this was a charge for at leased building that we exited during the quarter. And of that $27 million, about $15 million represented a non-cash writedown of fixed assets associated with the facility that we exited. The other $3 million of restructuring was a charge for severances and the related benefits for a number of positions that we eliminated in our Marketing Group during the quarter, as part of the reorganization and as we reallocated resources for investments in future marketing programs.

Moving to non-GAAP. Operating expenses on a non-GAAP basis were $178.2 million in Q3 compared to $178.7 million in the second quarter. Operating income in the third quarter was $34.3 million on a GAAP basis or 11.3% of revenue compared to an operating loss of $7.6 million in Q3 of last year and note that the prior year Q3 number was affected by the 606 recast because of the revenue for that quarter changed significantly, as part of the recast, while operating expenses were largely unaffected by the 606 recast.

Operating income on a non-GAAP basis in Q3 was $85.9 million or 28.4% of revenue compared to $11.4 million or 5.3% of revenue in Q3 of last year. The effective income tax rate in Q3 was 5.2% on a GAAP basis, it was 15.1% on a non-GAAP basis. And both of those rates benefited from discrete tax items that were recorded in the third quarter.

Net income on a GAAP basis in the third quarter was $39.6 million or $0.38 per diluted share compared to $3.1 million or $0.03 per diluted share in last year's Q3. Net income on a non-GAAP basis in the third quarter was $79.3 million or $0.76 per diluted share compared to $18.8 million or $0.18 per diluted share in Q3 of last year.

During the third quarter, we generated about $90 million in cash from operations and ended the quarter with a little over $1 billion in cash and investments. We bought back about 1.4 million shares of our common stock in Q3 and ended the quarter with $65 million of stock repurchase authorization still available.

In our press release today, we announced that the Board of Directors has approved an additional $350 million, giving us a new total of about $415 million of stock repurchase authorization available, as of today. We also announced today a cash dividend of $0.19 per share, which will be payable on August 20, 2019 to shareholders of record on August 12, 2019.

So now let me cover the outlook, starting with the full-year. For FY '19, we are slightly raising the midpoint of our guidance for licensing revenue. So, we are lowering our guidance for products and services revenue, as I mentioned a few minutes ago. So accordingly , we now anticipate the total revenue for the year will range from $1.23 billion to $1.25 billion.

Within that total, we estimate that licensing will range from $1.10 billion to $1.11 billion, while products and services are estimated to range from $130 million to $140 million.

Here are certain factors and assumptions that are incorporated into the full-year outlook. We are anticipating that our revenues in the broadcast market will grow, as we see Dolby Technologies incorporated in more TVs and set-top boxes, and I mentioned that earlier even in the quarterly comment. In PC, licensing will continue to see downward pressure from ASPs due to mix, but some of that will be offset by more adoption of newer technologies.

Consumer electronics is projected to grow modestly and we expect mobile revenues to increase and we are seeing organic growth helped by further penetration and also the year-over-year mobile comparison is impacted by the 606 recast.

We expect growth in other licensing from Dolby Cinema and Gaming, and finally in products and services, we do anticipate for the full-year growth in Cinema products Dolby Voice and Dolby Cinema, and as a side note, as it relates to Dolby Cinema, the product revenue growth is in connection with those transactions that include an element of fixed amounts that are paid or committed upfront, and I discussed this on previous calls.

Gross margin for the year is projected to be around 87% plus or minus on a GAAP basis and about 88% plus or minus on a non-GAAP basis. Operating expenses are projected to range from $821 million to $825 million on a GAAP basis and from $708 million to $712 million on a non-GAAP basis. Other income is estimated to range from $25 million to $26 million for the year.

The effective income tax rate for the year on a GAAP basis, is expected to range from 9% to 10% and that includes discrete adjustments that we recorded this year that related to US tax reform. And the non-GAAP effective income tax rate for the year is expected to range from 17% to 18%.

So for Q4 of FY '19, we anticipate that total revenue will range from $288 million to $308 million. Within that, we estimate that licensing will range from $258 million to $268 million, while products and services is projected to range from $30 million to $40 million.

Q4 gross margin on a GAAP basis is estimated to be around 86% and non-GAAP gross margin, estimated to be around 87% plus or minus. Operating expenses in Q4 projected range from $199 million to $203 million on a GAAP basis, and from $178 million to $182 million on a non-GAAP basis.

And other income is projected to range from $5 million to $6 million for the quarter. Our effective tax rate for Q4 is projected to range from 18% to 20% on both the GAAP and non-GAAP basis. So based on the combination of factors I just went over, we estimate the Q4 diluted earnings per share will range from $0.45 to $0.51 on GAAP basis and from $0.62 to $0.68 on a non-GAAP basis.

So with that, I would like to turn it over to Kevin. Kevin?

Kevin J. Yeaman -- President, CEO & Director

Thank you, Lewis, and good afternoon everyone. This quarter, we continue to see Dolby Vision and Dolby Atmos experiences becoming increasingly available to more people around the world. Last month, Apple announced broader support of the combined Dolby Vision and Dolby Atmos experience. Already supporting Dolby Vision in iPhone 10 iPhone 8, iPad Pro, Apple announced the addition of Dolby Atmos to these products, starting with the next iOS release later this fall.

On top of that, MacBook users will also be able to enjoy the combined Dolby Vision and Dolby Atmos experience, beginning with the next Mac OS Catalina. This is all in addition to the Apple TV 4K which became the first DMA to support the combined Dolby Vision and Dolby Atmos experience over a year-ago. Apple customers will be able to enjoy the largest collection of Dolby Vision and Dolby Atmos content available. Apple now has over 500 titles available on Dolby Vision and 300 titles available in Dolby Atmos. The continued adoption by our partners like Apple of both Dolby Vision and Dolby Atmos into their products reflects the momentum we have gained in establishing the Dolby experience as the best way to enjoy entertainment content.

Many of our partners increased their support by announcing new devices this quarter that support our technologies. Consumers are now able to have a combined Dolby Vision and Dolby Atmos experience through set-top boxes. Verizon enabled their FiOS TV one platform with support for the combined experience and their customers can now enjoy Netflix content in both Dolby Vision and Dolby Atmos.

Additionally SFR a pay-TV operator in France recently announced they would be supporting Dolby Vision and Dolby Atmos on its latest set-top box to launch later this month. We have also seen continued progress this year in having Dolby Vision adopted more broadly across TV lineups and at lower price points. Amazon highlighted to support of Dolby Vision on the launch of the Toshiba Fire TV Edition. VIZIO announced Dolby Vision will be supported across their entire 4K TV lineup. With VIZIO's announcement, Dolby Vision TVs are now available starting at $250.

We also saw a continued momentum with sound bars. This quarter, Samsung, Sony and VIZIO each introduced new sound bars supporting Dolby Atmos at lower price points within their product line-ups. Dolby Atmos enabled sound bars are now available below $300. In addition to Apple's announcement, we continue to see momentum in the adoption of Dolby Vision and Dolby Atmos within PCs.

Lenovo and Dell announced Dolby Vision support across more of their PCs, also Samsung announced their Notebook 7 will support Dolby Atmos. A year ago, the first PCs to support Dolby Vision has just been introduced, and now Apple, Dell and Lenovo we'll have PCs supporting the combined Dolby Vision and Dolby Atmos experience.

As the number of Dolby Vision and Dolby Atmos devices increases, we have also seen the amount of content for these devices continue to grow. We now have over 10 partners streaming Dolby Vision and Dolby Atmos content. These partners combine to enable over 1,900 pieces of content in Dolby Vision and over 1,200 pieces of content in Dolby Atmos, pieces of content being movie titles and individual episodes of the series.

And in addition to the success with theatrical and episodic content, we see a great opportunity for Dolby Vision and Dolby Atmos to enhance new types of content. The European Football Champions League Final was broadcast in Dolby Atmos with BT in Europe and CCTV in China. In June, Sky TV broadcasted Isle of Wight, a music festival in the UK in Dolby Atmos.

Earlier this quarter, we announced our partnership with Universal Music Group to bring the Dolby Atmos experience to music content. Our partnership will enable thousands of songs within the UMG library to be mixed in Dolby Atmos, across a diverse group of artists and genres. Similar to the impact it has on theatrical or episodic content, Dolby Atmos creates an immersive experience in the way you will enjoy your favorite songs.

I'm excited of the opportunity ahead of us to bring Dolby Atmos music experience to the growing number of Atmos devices available today, and into the future.

Let me spend a minute on Dolby Audio, which continues to be strong. We have broad adoption of Dolby Digital Plus across developed markets and we continue to expand in emerging markets. BTC, one of the leading broadcasters in Vietnam began supporting Dolby Digital Plus in their OTT services this quarter after launching Dolby Digital Plus in their broadcast service last year. At the same time, we are gaining momentum in the US and Europe for the transition from DD Plus to AC-4, our next generation audio solution.

Earlier this quarter, several of the major US network stations and affiliates, including NBC Universal, Fox, Univision and The Pearl TV group jointly announced the deployment of the ATSC 3.0 audio standard with AC-4 in 40 of the largest US television markets by the end of 2020. In Poland AC-4 was recently mandated within the audio standard for UHD TVs by mid 2020. This adds to the support received in Italy and the Nordic countries that have also specified AC-4 as the sole next generation audio solution within their broadcasting standards for UHD content.

Let me shift to Cinema, we first introduced Dolby Atmos to the cinema about seven years ago and as of this quarter, we now have over 5,000 cinema screens installed or committed with Dolby Atmos. This present spans across 90 countries around the world, with more than ,1400 theatrical titles that have been mixed in Dolby Atmos.

Dolby Cinema, which enables the combined Dolby Atmos and Dolby Vision experience continued momentum globally. The first Dolby Cinema in Germany is now open in Munich, with our partner Kinopolis. In China, we now have over 50 sites open across the growing number of partners. This quarter we added Suning Cinema as a partner, bringing us to 10 Dolby Cinema partners in China.

Globally, there are about 225 Dolby Cinema screens open with a total of over 400 Dolby Cinema screens open or committed. There are now over 250 theatrical titles that have been released or announced in Dolby Vision and Dolby Atmos, and 9 of the 10 global box office films so far, 9 of the top 10 have been available in Dolby Cinema.

Let me touch on Dolby Voice. Last quarter, in partnership with BlueJeans we announced the rooms as a service offering. The first units from this new service model were shipped this quarter and we have seen strong traction with customer engagement with this new offering. Building of that momentum, we recently announced our partnership with LogMeIn. LogMeIn announced that they will be elevating the experience with our GoToRoom offering by adding Dolby Voice Room, which will be made available later this month.

So to wrap up, we continue to see the momentum of Dolby Vision, Dolby Atmos across a broad range of products and price points. The available content has grown significantly, and I'm excited about the opportunity to expand Dolby Vision, Dolby Atmos and Dolby Voice in the new experiences. All of this gives us confidence that we will continue to deliver revenue and earnings growth. I look forward to updating you next quarter.

And with that, I will turn it over to Q&A.

Questions and Answers:

Operator

[Operator Instructions] And your first question comes from Steven Frankel with Dougherty. Please go ahead.

Steven Frankel -- Dougherty -- Analyst

Good afternoon, and thank you. Kevin, let's start with what's now working in the product business, maybe a little more specific on what happened because it does seem like on the Cinema side, you were growing your install base in China, so we know at least there is some of that activity going forward. So what stunted the product business, and what are you going to plan to do to try to restart that?

Kevin J. Yeaman -- President, CEO & Director

Sure. So, first of all, Steve, you're right to draw that distinction between the Dolby Cinema business and the broader Cinema products business, we continue to see around the world and across our businesses, our customers, our partners, the creative community wanting to invest in the premium entertainment experiences across streaming, across Cinema, across the board. The Cinema products business, of course, is much more reliant on the longer-tail of Cinema screens, over 100,000 screens around the world. And China has been one of, as you know, one of the fastest-growing market. I think a couple of years ago they were doing just under 20,000 new screens a year and I think this year they are under 10,000. So, of course, we knew that was slowing coming into the year. It slowed more than we expected and as it slowed, we've seen competition heat up for -- fighting for a smaller number of screens. In terms of what we're doing, we have expanded our portfolio, we have had some success with some larger exhibitors doing longer-term purchasing contracts for the full suite of what Dolby has to offer. We did see some things push out into future quarters from one of those, in particular, but I think the broader point is that we're excited about the opportunity to go in and offer broader solution and we're seeing a lot of interest in that from exhibitors.

Steven Frankel -- Dougherty -- Analyst

Is one of the factors impacting this business is with the shift to premium, the multiplexes are shrinking there's fewer screens than there used to be. And you get a Dolby Cinema screen in there and IMAX screen, but there are fewer vanilla boxes to put Atmos in your other Cinema products in?

Kevin J. Yeaman -- President, CEO & Director

I view them as independent variables. I think there may be some relation. But I don't think that the shift to premium is directly traded off against the number of screens overall. But I do think that we -- China was on a torrid pace for many years there It's now slowed down, obviously there is a lot of macroeconomic factors which are, it's hard for me to draw a straight line through any one of them, but that clearly contributes. So just in general, we've seen a slower environment for those other screens, but again, I don't think I would attribute that directly to the shift toward premium. I think that -- but I do believe that people continue to intend to upgrade their larger premium screens as they recognize that when you invest in quality, when you have such a unique way to experience a film that will bring in bigger audiences and it's also brought in higher box office revenues. So that's how we see it.

Steven Frankel -- Dougherty -- Analyst

And in your prepared remarks, I heard you kick off Voice is one of the areas that hasn't ramped as quickly as you had anticipated, and I think the new Room as a Service is kind of interesting , what's not working in Voice and is this doing as a Service offering is that the fix to get rid of the capital expenditure?

Kevin J. Yeaman -- President, CEO & Director

Well, I think that part of it is the transitioning from a CapEx to an OpEx model. I think a big part of it is, I think it's a more natural way for people who are looking to convert side out for a huddle room experience for the collaborative, audio, video with everything including the Dolby experience. It's a more -- it's more natural to -- to the natural sales motion of our partners and to the purchasing motion of their customers. That's why we believe that the Room as a Service offering is promising. It didn't kick in until partway through this last quarter, we are pleased with the demand we're seeing. Of course, as you would expect one of the implications of that from a revenue perspective, is it will come in over time, rather than upfront. So that's an adjustment for us and we're excited now to have signed up LogMeIn for their GoToRoom offering and that's going to be launching this quarter.

Steven Frankel -- Dougherty -- Analyst

Okay. And then one last one. Over the last year or so, you've talked a lot about the ability to return to double-digit top line growth. How significant of our hurdle now is this down tick in the product business in your goal of getting back to double-digit top line growth?

Kevin J. Yeaman -- President, CEO & Director

Well, I think the formula remains the same, and again I would note that licensing has remained healthy across the board. As I said in my remarks, we -- to us it's all about making sure that Dolby experiences are proliferating in all the ways that you enjoy your entertainment. And of course there will be ebbs and flows by any one product category or market, but the formula I've talked to you about is, we do believe -- we continue to believe that we can grow the core business. And then on top of that we have a number of new experiences in the form of Dolby Vision, Dolby Cinema, Dolby Voice, which are -- have great initial adoption, but still a tremendous amount of growth ahead of them. So that's -- the formula hasn't changed and we still feel very good about our progress in terms of adoption and now that sets up the future.

Steven Frankel -- Dougherty -- Analyst

And would you still believe that you can get back to double-digit revenue growth?

Kevin J. Yeaman -- President, CEO & Director

As it continues to be my belief and my goal to get back to double-digit revenue growth. Yes.

Steven Frankel -- Dougherty -- Analyst

All right. Thank you, Kevin.

Operator

Our next question comes from Ralph Schackart with William Blair. Please go ahead.

Ralph Schackart -- William Blair -- Analyst

Good afternoon. Just to maybe kind of touch on the products and category, one last time. I think you'd noted China sales ramp from products and then Voice is sort of the contributors to the line coming $10 million below. And then you also talked about some products potentially getting pushed out. I'm just wondering if maybe you could kind of size between those four factors that had the -- which one had the biggest sort of impact on the quarter?

Lewis Chew -- EVP & CFO

Hi, Ralph, it's Lewis. I think that's fair question. Yes. As you know, we don't -- first of all, just for the whole audience products and services revenue make up about 10% of the company. So let's just put that in perspective, and we don't typically break out products between the different categories. But directionally, I would say that the discussion that Kevin had around Cinema products and some of these circumstances like to China and the demand was a larger part of that may stay on the Voice side

Ralph Schackart -- William Blair -- Analyst

Okay, and then just in terms of your '19 outlook Kevin or Lewis whoever talked about it growing new products around the 65% or so level and some upside that we've seen in licensing today. I'm just curious how that's playing out for FY '19. Is it still sort of the right way to think about the growth in those categories?

Kevin J. Yeaman -- President, CEO & Director

Yes, as we still feel good about that and it's driven by the continued adoption of Dolby Vision, the growth in Dolby Cinema, as well as our entire imaging portfolio and our Dolby Voice products. But yes, we still -- we said coming into the year that we'd be at least 65% is how we saw it, since last year and we still feel good that it will be at least that level.

Ralph Schackart -- William Blair -- Analyst

Yes. Great. One more. And I know you don't give 2020 guidance in this call, but anything that you're seeing in the business today that would sort of suspend or sort of break the momentum in the licensing business as you're marching toward high single-digit growth eventually to get to double-digit growth at some point?

Kevin J. Yeaman -- President, CEO & Director

Well. I'll quote you in that. To be clear, we're not going to give guidance for fiscal '20. I will say to the inverse of your question, I think the positive indicators are, the continued adoption of Dolby Vision,. Dolby Atmos and all the data points I highlighted on the call. I guess, in terms of things that could derail that I mean certainly we've not -- we've been fortunate not to have seen any -- apart from the dynamic in the slowdown in new screens as it relates to Cinema in China. We haven't seen any real direct impacts of any of the macro concerns, as it relates to the trade situation with China or any of the effects with that. It's obviously something we'll keep watching. I don't have any specific information that that leads me to think it will go one way or the other, but obviously that would be something we'll be keeping an eye on.

Ralph Schackart -- William Blair -- Analyst

Okay. Thanks, Kevin. Thanks, Lewis

Operator

And our next question comes from Eric Wold with B. Riley. Please go ahead.

Eric Wold -- B. Riley -- Analyst

Thank you. Good afternoon. Maybe just following up on the last question, I know Kevin and Lewis that you're not going to give guidance for ' 20, but maybe just kind of thinking about the various licensing segments. Any thoughts around meaningful changes in momentum or direction of each of the lines heading into next year. Anything that can kind of change those, what we're seeing in '19?

Kevin J. Yeaman -- President, CEO & Director

Well, I think if I were to kind of go through the market, I think for broadcast , one of the biggest factors continues to be how aggressively our partners adopt our new technologies within their line-up. So, as you know, we have broad adoption across the major TV manufacturers and they've had varying paces of how quickly they move that throughout their 4K HD line-up, so that's one of the factors. We saw VIZIO announce this year that it will be their entire 4K line-up. So certainly one of the factors in the more we see that the better it is for us. The other big dynamic within our broadcast basis is set-top boxes and I talked today about two of the first set-top boxes that will support Dolby Vision and Dolby Atmos, of course set-top box cycles tend to -- they have their pace, but that's a good initial indicator and certainly that could be another driver in the broadcast segment. Mobile, that's an area we said we think we can grow. We've got some great adoption. We couldn't be more thrilled that Apple will now support both Dolby Vision and Dolby Atmos on the iPhone, and the iPad and Mac OS. The -- we had Samsung announced its latest Galaxy earlier this year with Dolby Atmos, OPPO signed up this year. So again we're -- outside of Apple we're on kind of a few models we could go deeper.

I think a lot of that has to do with the use-case context. I talked today about our relationship with Universal Music Group and that's great for us because one of the key pillars of everything we do is having compelling content. Obviously, we have some great Dolby Atmos devices. And so we're looking forward to the opportunity to do the work --to work with somebody to connect those dots and if we can do that then that's another compelling value proposition for not just mobile devices but Speaker products and any way that people like to enjoy their music.

So those are some of the drivers across those areas. We talked a little bit about PC. Again the headwind in that one is the continued balancing in price, between the full solution that includes physical media playback that's getting lower over time as everybody shifts to obviously digital media, but on the other hand, we're seeing really good adoption of Dolby Vision and Dolby Atmos in PCs. So it's all about the pace of adoption at the end of the day and I think the, more we can get this -- keep this virtuous cycle going, and more content partners, more content and raising awareness. And then, of course, Dolby Cinema we see -- we continue to grow in the US. We planted a lot of seeds over the last year and a half with partners in Europe, in China, Japan and a few other places and we're in the early days of those rollouts, so we see a good opportunity to keep expanding those relationships and also to continue to sign up new partners. So that will be -- that we expect to continue be a growth driver.

Eric Wold -- B. Riley -- Analyst

Thank you. And this won't give follow up if I may, can you hit on the integration of Dolby Vision into set-top boxes, I guess how key is that to getting into emerging markets, given that set-top boxes will be still very much required in those markets. And then on just a new opportunity, how soon could smart speakers be meaningful for Dolby? Thank you.

Kevin J. Yeaman -- President, CEO & Director

Yeah, I think on the first question, I think it does vary somewhat by market in terms of how much they're looking to go to set-top box services over IPTV or in cable, I would say It really varies. But it's an important category for us, I think in all markets and in some emerging markets, as you point out, it's particularly important. Second part of the question? Yeah look, I think that anywhere where there is an immersive audio experience, we think that we have the best way to do it. And so it's an interesting category for us. And I think -- and again where we're looking to increase the types of content and experiences. We're increasing the library of movies and TV content, live events, I think all of -- those are the things that put us in a position to go and try to compel more people to adopt it in more ways .

Eric Wold -- B. Riley -- Analyst

Thank you .

Kevin J. Yeaman -- President, CEO & Director

Operator?

Operator

My apologies. We'll take our next question from Paul Chung with JP Morgan. Please go ahead.

Paul Chung -- JP Morgan . -- Analyst

Hey, guys. Thanks for taking my question. So first on broadcast, if I take a look at the past two quarters the revenue run rate has accelerated quite nicely, relative to the past three years. So, first, is this kind of a function of 606 changes or has there been any shift in classification maybe from other revenues or is this just solid organic growth kind of driven by Dolby Vision adoption. If you could kind of expand on the dynamics there?

Lewis Chew -- EVP & CFO

Sure I'll hit the first Paul. This is Lewis. First of all, yes, to confirm that in broadcast which for those who don't know is made up of TV and set-top box business, the first overarching comment is that, in fact, as Kevin mentioned in his comments, we are being adopted into more TV models and things like set-top boxes. And of course, if you look year-over-year the impact of things like Dolby Vision is going to show a growing trend. So yes, broadcast is very important and healthy business for us. Secondly, when you look purely at the year-over-year comparison I did try to point out that, of course, that is to some degree affected by the 606 recast because last year's Q3 was affected by the recast. So it's really, hard at this juncture to make pure apples and apples comparison, because the accounting is lined up, but it was a year ago a different set of deals and circumstances. So I think it is a combination of those. But I think overall, we do feel like broadcast is fundamentally for us a strong a growing business and the types of things, you would see with the adoption of things like Dolby Vision into more models or, as Kevin mentioned, this is the first two set-top boxes that have mentioned Dolby Vision which that's not even in our revenue yet, so we see continued opportunity going forward.

Paul Chung -- JP Morgan . -- Analyst

Thanks for that. And then can you remind us, in general what your penetration rate for overall TV for Vision. I know in the past you mentioned it was low percentage on overall TVs, but are you kind of seeing more of your partners rollout Vision to more SKUs? And then, if not, what kind of holding them back from doing so across their whole product line up?

Lewis Chew -- EVP & CFO

Let me hit the numbers part, Paul and I will turn it over to Kevin. So yes, we do not routinely publish or disclose the penetration rate. Whatever that number is we just want it to get higher. So let me turn it over to Kevin to talk more organically about the strategy to get into more models and stuff like that.

Kevin J. Yeaman -- President, CEO & Director

Yeah, we have seen some of our partners announce Dolby Vision throughout their 4-K line-up. We've seen it with, I mentioned VIZIO, we've seen it with Bestow. We've seen it with TCL. So I think that's where it starts. I think in terms of what are the -- you put it, what are the barriers I guess. You know each provider has its own strategy which kind of informs what their next priorities are and how quickly they adopt it. But our goal is to keep supporting those that are ready and to keep bringing more content to life and over time, we found that if we keep executing on that formula, we can end up on a very large percentage.

Paul Chung -- JP Morgan . -- Analyst

Okay, thanks. And then my last question is on, free cash. So if I look at free cash flow, your cash from operations, it's down about 18% kind of year-to-date and then your CapEx levels are up this year about $25 million. So you're kind of overall free cash flow is down about 42%. How should I kind of interpreting that decline is this more of a timing issue? And then, your free cash flow conversion has been quite good over the past 2 years, it's been around that $270 million mark for the past 2 years. So are we on kind of track to hit that mark this year? Thank you.

Kevin J. Yeaman -- President, CEO & Director

That was one long asked questions, Paul. Okay. So first of all...

Paul Chung -- JP Morgan . -- Analyst

I know you like these long questions

Kevin J. Yeaman -- President, CEO & Director

Yeah I like them. Fundamentally, the cash flow model of the business has not changed. Very strong, but the dynamics. You see our to some effect impacted by some of the 606 adoption, which does affect our balance sheet. We've also grown a little bit on the inventory side to support some of these newer product launches. On the CapEx side there , I think the level that we're at now represents kind of what we see running. So I don't think there's any significant changes going on with CapEx. We're kind of in that $100 million a year class, of which a good chunk of that is for our ongoing expansion of Dolby Cinema. So overall I would say that we expect this business to continue to be a very strong cash flow producing business where the revenue and earnings does translate directly to cash flow generation. But on a quarter-to-quarter basis, there can be some fluctuations, and remember we are only in the third quarter of adopting 606, we'll be finished working through a whole year of that and some of the balance sheet impact from that. And then I think they will start to normalize.

Paul Chung -- JP Morgan . -- Analyst

Thank you very much.

Operator

And our next question comes from Jim Goss with Barrington Research. Please go ahead, sir.

Jim Goss -- Barrington Research -- Analyst

All right, thanks. I was wondering with, if there are any specific constraints or push back, you're getting in terms of expanding Dolby Cinema, I know you said you're looking at Europe, China and Japan as places you planted at some seeds. Is there something that's holding that back at all? And are you viewing it as much branding for license sales. Is anything else anyway or is this category, you're trying to push?

Kevin J. Yeaman -- President, CEO & Director

We view this is a really attractive opportunity to a number of things that we see it as an attractive business opportunity. We see it as a great way to show consumers, and creatives and exhibitors what Dolby experience is all about. And so, I would say, kind of both. And yes, we planted seeds, I mean I think that we're seeing the number -- we started off as you'll remember in the US and China was where the program started off and we've been very busy growing those are -- those are our two largest market in the US is the largest and China is the second largest today in terms of screen counts and over this last year and a half, we've seen Pathe come on-board in Europe, we've seen Kinopolis opened its first screen in Munich, this quarter, we saw Odeon Leicester Square earlier this year. So when I say seeds, I mean we've won partners who intend to roll out more screens and we've got our first ones -- first one is live. Japan we opened our first later last year, I think we've now got two, we've got a couple more on the way. So I think that we are benefiting from the fact that, just the people are -- have a much better understanding of what the experience is all about. Clearly, we've got a fantastic flow of content. I mean, last year we were on all 10 of the top global box office leaders, so far this year we're 9 of the 10, I would say, we're still in the running to get in the top 10 for the year. So I think all of those things are things that make it easier for somebody to understand what this is about and take that leap with us to really improve the movie going experience. And then, there's broad interest in general and understanding that the premium large format experience premium experiences, I think are increasingly people understand that that's the way to bring more people to the movies, especially for the big titles.

Jim Goss -- Barrington Research -- Analyst

Okay. And Kevin, I have noticed a lot more Atmos applications then Vision I wonder is there a reluctance of the economic model you'd require to do a complete Atmos Plus Vision equals Dolby Cinema package or is there something else that might be?

Kevin J. Yeaman -- President, CEO & Director

Are you talking about Cinema specifically?

Jim Goss -- Barrington Research -- Analyst

In the cinema application.

Kevin J. Yeaman -- President, CEO & Director

Yes. Well, that's because Dolby Atmos became available in the cinema before we had Dolby Cinema as an offering . So we don't -- Dolby Vision is not available in the cinema in any other way, then the Dolby Cinema experience.

Jim Goss -- Barrington Research -- Analyst

Okay. And the other question I have relates to the Apple terms even you've been pointing toward. What exactly -- how many models do you expect them to be on, and are there certain broader availability of Vision and Atmos and those phones or what else is available with Apple? Maybe it's other devices as well?

Kevin J. Yeaman -- President, CEO & Director

Yes. Well today you can enjoy Dolby Vision on iPhone 10, iPhone 8, the iPad Pro and they've announced recently that beginning in the fall, you're going to be able to enjoy Dolby Vision and Dolby Atmos on all of those devices. The Apple 4K TV was already the first DMA on which you can enjoy the combined experience and then they also announced that they will be adding both Dolby Vision and Dolby Atmos for the first time to the Macbook, So yes, we're going to -- I think Apple consumers will have broad support across their favorite devices and they do currently out the single largest library of Dolby Vision and Dolby Atmos content. So -- and that's been steadily increasing, I gave some of the numbers earlier, and they're currently over 500 titles in Dolby Vision, 300 in Dolby Atmos but that's been steadily on the rise.

Jim Goss -- Barrington Research -- Analyst

All right, thanks very much. Appreciate it.

Operator

[Operator Instructions] And we'll take our next question from Steven Frankel with Dougherty. Please go ahead.

Steven Frankel -- Dougherty -- Analyst

The Apple capabilities, Atmos on a phone is that pass-through to an Atmos capable device or on headphones can I get the virtual Atmos experience or some kind of an enhanced audio?

Kevin J. Yeaman -- President, CEO & Director

In general, I will say our -- when we're talking about our Dolby Atmos wins for mobile devices, we're talking about the experience you have while experiencing on those mobile devices, as opposed to passing through to -- even if it does support a pass-through when I'm talking about Dolby Atmos on mobile devices, I'm talking about being able to experience Dolby Atmos on those devices.

Steven Frankel -- Dougherty -- Analyst

Okay, great. And then one last one for Lewis, because we don't want him to feel left out. Any material true-up balance in the quarter or have you got this thing down lockdown patent now?

Lewis Chew -- EVP & CFO

Can you say that again, Steve, I was too busy making [Indecipherable] comment?

Steven Frankel -- Dougherty -- Analyst

Any material true-ups or true-downs from earlier in the year in the just reported quarter?

Lewis Chew -- EVP & CFO

Yes. So the true-up this quarter was approximately $7 million and that's consistent with last quarter as well.

Steven Frankel -- Dougherty -- Analyst

Great, thank you.

Lewis Chew -- EVP & CFO

Yes, no problem. Now I don't feel left out.

Operator

And it appears that is all the time we have for question-and-answers for today. I would like to turn things back to the speakers for any additional or closing remarks.

Jason Dea -- Director of IR

Great, well thank you all for joining and we look forward to speaking to you again soon.

Operator

[Operator Closing Remarks]

Duration: 55 minutes

Call participants:

Jason Dea -- Director of IR

Lewis Chew -- EVP & CFO

Kevin J. Yeaman -- President, CEO & Director

Steven Frankel -- Dougherty -- Analyst

Ralph Schackart -- William Blair -- Analyst

Eric Wold -- B. Riley -- Analyst

Paul Chung -- JP Morgan . -- Analyst

Jim Goss -- Barrington Research -- Analyst

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