SINGAPORE, Nov. 4, 2024 /PRNewswire/ -- Dear.AI, co-founded by Film Director & Content Creator Jaze Phua, and Creative Producer Raymus Chang, is set to redefine the local digital content landscape with its pioneering generative A.I. video workflow. Supported by CreativesAtWork, a freelancer-led creative agency with offices in Singapore and US, the studio is already making waves with international and regional projects in advertising and film, including corporate brands, and a collaboration with acclaimed filmmaker Jack Neo for his upcoming movie "A.I. Strives to Win", slated for Chinese New Year 2025.

This venture marks a significant milestone in video production, democratising access to high-concept, high-quality visuals typically reserved for large companies, agencies and studios. By harnessing the power of A.I, Dear.AI empowers businesses of all sizes to create imaginative and impactful content affordably.

Jaze Phua said: "High-budget visual effects outcomes are now achievable at lower cost and greater speed. AI-generated ads can transform visionary ideas into stunning visuals, offering a fresh and innovative approach to advertising. We want to be at the forefront as Singapore develops into an international A.I. hub."

Democratizing High-Quality Visuals

The evolution of technology consistently reshapes content creation. Digital filmmaking, smartphone video, and social media gave rise to the creator economy. Similarly, generative A.I. heralds a new era of innovation. Dear.AI is strategically positioned to lead the charge. Combining Jaze's creative expertise with CreativesAtWork's extensive network of creative freelancers and production experience, Dear.AI is poised to explore and navigate the exciting future of content creation. Co-founder Raymus Chang commented, "We have been actively reverse-engineering existing videos, to see how much can be done with A.I. People think this threatens creatives. We believe otherwise - it's cheaper, faster and better for clients. While increasing profitability for creatives."

At the core of Dear.AI's vision is a generative A.I. workflow that uses over 15 platforms and stable diffusion technology to deliver top-tier content more efficiently and affordably. This approach unlocks new possibilities for advertising agencies, social media firms, and SMEs, giving them access to cutting-edge visual production techniques previously beyond their reach. Jaze Phua adds, "we believe we can go even further, by incorporating our workflow into a Dear.AI generative platform. So end-users can create their own content to make themselves seen and heard."