DJI Mavic Pro: a folding drone that redefines the category

Wow. The drone world just changed in a blazing flash.

There are all kinds of drones. There are cheap toy ones. There are compact ones with limited intelligence. And there the big nice ones that professionals use, like the DJI Phantom 4—with 4K video capture, 25-minute battery life, 3-mile range, object avoidance, stabilized video, tilting camera, optical sensors so they can fly indoors without GPS, and four-digit price tags.

On October 15, DJI, the world’s largest drone maker, will release the Mavic Pro. In 140 characters or less, here it is: A $750 drone with all the same features as the $1,200 Phantom 4—but folds down to the size of a sub sandwich.

The Mavic Drone is incredibly satisfying to fly.
The Mavic Drone is incredibly satisfying to fly.

(It’s $750 if you use your phone as a controller. A compact folding remote costs $250 more; read on.)

The Mavic news is really stunning; no drone ever made offers so much in such a small package. It’s particularly worrisome news for the just-announced GoPro drone, called the Karma. The Karma is priced about the same, but can’t fly as far, as fast, or as long on a charge; doesn’t have obstacle avoidance; and—incredibly, for a sports drone—can’t follow you automatically as you ski or bike.

You know what other drone’s sales will be killed by the Mavic? DJI’s own Phantom 4. The Mavic Pro leaves very few reasons to buy it. Honestly: Which would you rather pack and carry around?

Which would you rather pack and carry?
The Phantom 4 (top)—and the Mavic Pro (bottom).

DJI must be doing the math like this: “Well, right; the Mavic Pro will cannibalize our Phantom 4 sales. On the other hand, we’re going to sell a lot of Mavic Pros.”

The drone

The solid Mavic, made of military-gray plastic and metal, is just incredibly small. Not small enough for a pants pocket, but for winter-coat pockets? Sure. The real point is that it no longer represents another entire piece of luggage.

Listen: Small is huge. As the saying goes, “The best camera is the one you have with you”—and when you can slip your drone into your backpack or messenger bag, you’ll take it with you much more often.

The battery pops out and plugs into its own charger; it’s full in about 75 minutes. An extra battery costs $90. Now, 25 minutes of flying per charge is a long time (as drones go), but you really want an extra.

The battery has a built-in "fuel gauge," so you can tell how charged it is.
The battery has a built-in “fuel gauge,” so you can tell how charged it is.

When it’s time to fly, you don’t have to mess around screwing propellers on one by one, as you must on other pro drones. Instead, you flip the four legs out—they snap into place with the satisfying click of a Lexus car door—and that’s all. The propellers spin out into position by centrifugal force once you power up.

Meet the amazing fold-up drone.
Meet the amazing fold-up drone.

When you touch the Take Off button, the Mavic slowly rises to three feet above ground and just hovers, awaiting your next command. It’s quieter than other drones, which is a blessing.