Could Twilio Stock Help You Become a Millionaire?

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Twilio (NYSE: TWLO) likely minted a lot of millionaires in its first five years as a publicly traded company. The cloud-based communications software provider went public at $15 in June 2016, and it reached its all-time high of $443.49 in February 2021.

So if you had invested $40,000 in its initial public offering, that would have briefly blossomed to $1.18 million. But today, Twilio's stock trades at $59, and that investment would only be worth about $157,000. A nearly four-bagger gain in less than eight years is still impressive, but Twilio burned a lot of its investors who hopped aboard at the wrong time.

A person uses a smarpthone while carrying a cardboard cutout of a cloud.
Image source: Getty Images.

But could Twilio still generate millionaire-maker gains for investors who buy the stock today? Let's review its business model, growth rates, and longer-term challenges to find out.

What does Twilio do?

Twilio's cloud-based platform processes text messages, calls, videos, and other features for mobile apps. Instead of building those features from scratch, developers can simply outsource them to Twilio's platform with a few lines of code.

That approach saves developers a lot of time and money, and it's easier to scale up as an app gains more users. Twilio also doesn't lock its customers into restrictive subscriptions -- it charges only usage-based fees whenever its services are accessed. Big companies like Airbnb, Uber, and DoorDash all weave Twilio's services into their own mobile apps.

The bulls initially adored Twilio because its business model was simple, it enjoyed a first-mover advantage, and its growth rates were explosive. From 2015 to 2021, its revenue had a compound annual growth rate (CAGR) of 60%. That was driven by a combination of its organic growth and its acquisitions of smaller companies.

Why did Twilio's stock drop nearly 90% from its all-time high?

By the time its stock peaked in early 2021, its enterprise value hit $70 billion -- or 25 times the revenue it would generate in 2021. Unfortunately, that frothy valuation set it up for a steep drop as its growth cooled off over the following two years.

During an investor day presentation in late 2020, Twilio declared it could grow its revenue organically by at least 30% every year through 2024. But this is how Twilio actually fared on an organic and reported basis over the past three years.

Metric

2021

2022

2023

Organic revenue growth

42%

30%

10%

Reported revenue growth

61%

35%

9%

Data source: Twilio.

Twilio mainly blamed the macro headwinds for that slowdown, because it forced companies to rein in their cloud spending. However, it's also saturating its core market, and it faces tough competition from similar cloud-based communication platforms like MessageBird, Bandwidth (NASDAQ: BAND), and Ericsson's (NASDAQ: ERIC) Vonage.