Multiverse, developed by Clipo Labs, allows users to access the metaverse using interactive immersive reality (IIR) technology. It allows businesses to create a metaverse presence.
San Francisco, California, April 13, 2023 (GLOBE NEWSWIRE) -- California-based firm Clipo Labs has developed Multiverse, a decentralized metaverse-as-a-service platform with photorealistic graphics. Multiverse provides users with a cost-effective way to enter the metaverse – they can either create their own metaverse environments, purchase a pre-fabricated virtual environment from Multiverse, or work with the company’s creative studio and have one custom built for them.
Multiverse’s environments use its proprietary interactive immersive reality (IIR) technology, which creates a fully interactive, photorealistic environment, accessible through all mobile devices and VR headsets. Each environment is capable of hosting thousands of users, with their customizable avatars able to communicate with each other through social networking features and voice chat.
Businesses can sell products and services through the environment, and users have the ability to broadcast audio-visual content. Users can also connect various Web 3.0 technologies such as their crypto wallets to their environment and integrate e-commerce features.
In 2020 and 2021, Multiverse hosted the Burning Man music festival, after the in-person editions were canceled due to the COVID-19 pandemic. The environment simulated 7 square miles of Black Rock City, the annual event’s venue, making it one of the largest virtual arts and music events in history. True to the festival’s spirit of gifting and communal effort, Multiverse created the virtual environment and published the technical specifications, and the community responded by creating around 80% of the content (i.e. the 3D objects representing the art pieces).
According to Faryar Ghazanfari, co-founder and CEO of Clipo Labs and Multiverse, the music festival’s attendees had an average session time of 45 minutes, which was previously unheard of in the metaverse events space. He says this finding proves the potential of metaverse as a viable and engaging venue for events and commerce.
Multiverse is also the metaverse provider for two of the largest global consulting firms, allowing them to host innovative and immersive corporate events, where speakers can give live talks and attendees can network and socialize.
Ghazanfari says that one of Multiverse’s main strengths is ease of entry. Organizations do not need to spend large amounts of money to get on board the platform, unlike other metaverse platforms in the market.