Chain Reaction is Sourcing Journal’s discussion series with industry executives on logistics challenges and solutions. Here, Scott Wang, president of last-mile delivery firm UniUni, discusses why adopting automation and AI-powered tools is essential to building resilient, future-ready supply chains—especially with today’s rapidly evolving landscape.
Name: Scott Wang
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Title: President
Company: UniUni
What is UniUni?
UniUni is a fast-growing logistics company transforming last-mile delivery for e-commerce brands. We combine advanced technology with efficient delivery solutions to help businesses enhance their online shopping experience with speed, reliability and customer satisfaction.
What industries do you primarily serve? Which industry do you think has the most to teach fashion about improving their supply chain logistics?
We mainly serve e-commerce customers—ranging from global marketplaces to regional brands—including many in the fashion industry.
Fashion brands in particular will benefit from focusing on their inventory management and adopting just-in-time delivery models to stay competitive and reduce waste. Their supply chain operations can take a page out of the big e-commerce brand playbook to adopt automation and artificial intelligence (AI).
Automation drives the systems that make these supply chains run efficiently, but AI is what makes these systems smart, allowing companies to predict consumer demand, optimize delivery routes and reduce overproduction. These two technologies go hand-in-hand to build a more resilient, cost-effective supply chain.
What are the main things brands and retailers could do (or stop doing) right now that would immediately improve logistics?
Brands should prioritize more accurate demand-side forecasting. Strong forecasting drives efficiency across the entire supply chain. And with better predictions, brands can pinpoint daily demand and plan exactly how many air freight shipments, customs-cleared pallets, trucks and drivers are needed. That kind of visibility is invaluable.
What they should stop doing is over-designing packaging. Unique packaging may look great, but it often raises costs and reduces delivery efficiency. In some cases, a bulky package means you can only deliver one or two items when you could’ve delivered 10 with smarter design. In my opinion, packaging should be smart, sustainable and space efficient. It’s better for logistics and better for the planet.