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CBS Corp. Misses, Profit Rises

CBS Corporation’s (CBS) fourth-quarter 2012 earnings of 64 cents a share missed the Zacks Consensus Estimate of 70 cents but jumped 14.3% from 56 cents earned in the year-ago quarter. Higher advertising revenue and rise in affiliate and subscription fees were the driving factors. Lower interest expense and share repurchase activities also provided cushion to the bottom line.

Including one-time items, quarterly earnings came in at 60 cents a share, up 9.1% from 55 cents delivered in the prior-year quarter.

Total revenue of $3,698 million for the quarter fell short of the Zacks Consensus Estimate of $3,946 million but increased 2.4% from the prior-year quarter, reflecting 3.4% and 8.6% growth in advertising revenue, and affiliate and subscription fees, respectively, partially offset by 6.5% decline in content licensing and distribution revenue.

We believe this Zacks Rank #2 (Buy) stock remains well positioned to drive growth in the coming quarters through its strategic initiatives focused on increasing subscription based revenue channels. The company remains optimistic and expects growth momentum to continue in 2013 based on reverse compensation from affiliates, strong demand of its content, digital distribution, syndication sales and retransmission consent. CBS is eyeing around $1 billion in retransmission and reverse compensation revenues by 2017. The company also remains positive about CBS Television Network being the growth driver.

Streaming nowadays is becoming a significant source of revenue generation. CBS recently entered into a deal with Amazon.com Inc. (AMZN) that extends the latter’s archive of television shows and films currently available on its streaming video site, Amazon Prime Instant Video. We believe the deal is the latest effort by Amazon to strengthen its position versus Netflix, Inc. (NFLX), the leading online subscription service video in the United States.

In a strategic move to unlock the value of the assets, CBS decided to convert its CBS Outdoor operations in North America and South America into a real estate investment trust (“REIT”) and divest its Outdoor businesses in Europe and Asia. It seems that CBS Corporation’s step is in line with billboard operator, Lamar Advertising Co.’s (LAMR) intention of converting into a REIT, announced last August.

We believe CBS Corporation’s decision regarding Outdoor business would augur well for the company, as it would lower its dependency on advertising, which remains vulnerable to the economy’s health.

Coming to the results, adjusted operating income before depreciation and amortization (:OIBDA) increased 6.4% to $866 million, whereas adjusted OIBDA margin expanded approximately 90 basis points to 23.4%.