Cathay Scales Up to Meet Increased Travel Demand with Enterprise AI and Automation from UiPath

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Cathay Named UiPath AI25 Award Winner at UiPath FORWARD and is moving people forward in life with AI and automation

HONG KONG, May 15, 2025--(BUSINESS WIRE)--UiPath (NYSE: PATH), a global leader in agentic automation, today announced that it is helping Cathay, the Hong Kong-based premium travel lifestyle brand to drive positive changes and strengthen its position as a digital leader in customer experience, safety and operational efficiency, productivity, and compliance through AI-powered automation.

Cathay was named an UiPath AI25 Award Winner at UiPath FORWARD, UiPath’s flagship global AI and automation event in Las Vegas. The annual award program identifies the 25 most innovative UiPath customers using a combination of AI and automation as a strategic change enabler to accelerate bigger and bolder outcomes.

"We are honoured to be an AI25 Award Winner and are pleased to witness that our investment in AI and automation has turned into fruitful results," said Aldric Chau, General Manager Digital, Cathay. "We continue to innovate through our close collaboration with UiPath to harness the full power of automation, AI, and generative AI to ultimately deliver significant outcomes for our customers and to our internal operations. By leveraging AI and automation, we aim to maintain our digital leadership by prioritizing a strong customer-centric approach and continuously pursuing innovation."

"AI-powered automation can help organizations streamline workflows and drive efficiencies, which has huge benefits such as enhanced customer and employee experiences, substantial cost savings, improved accuracy, and increased productivity to drive greater business value. It is particularly important for the aviation sector that needs to significantly scale up in order to satisfy the huge demand as travel resurges after the pandemic," said Richard Chen, Regional Vice President, Greater China at UiPath. "We are proud to enable the digital transformation journey at Cathay and look forward to working closely together to continue delivering the strongest outcomes for its employees and customers."

Embracing AI-powered automation for efficiency and innovation

As part of its comprehensive digital transformation strategy, Cathay recognizes the power of AI and automation in realizing this vision. Cathay started adopting the UiPath Platform back in 2018. Today, Cathay is a digital leader that employs UiPath automation solutions across more than 20 departments with over 160 bots to support employees’ day-to-day work. These solutions are essential for Cathay as they scale up during their rebuilding efforts following the challenging pandemic period. By leveraging tools such as UiPath Action Center, AI Center, and Document Understanding, Cathay is able to relieve employees of manual and repetitive tasks, allowing them to focus on more value-added activities. This not only enhances customer and employee satisfaction but also increases efficiency and drives significant operational improvements across its services.