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CASIO UNVEILS NEW BABY-G FEATURING THE POWERPUFF GIRLS

In This Article:

The Two-Way BABY-G+PLUS Wearable as Wristwatch or Charm
is a Perfect Blend of Cute and Tough

DOVER, N.J., Aug. 15, 2024 /PRNewswire/ -- Today, Casio America, Inc., in partnership with Warner Bros. Discovery Global Consumer Products, announced today the release of the latest addition to its new BABY-G+PLUS line celebrating the BABY-G brand's 30th anniversary. The BGD-10KPP celebrates Cartoon Network's The Powerpuff Girls, the globally popular animated series currently celebrating its 25th anniversary.

BGD-10KPP-7
BGD-10KPP-7

This latest release is based on the BGD-10K from the BABY-G+PLUS line of two-way watches that can be worn either as a wristwatch or as a unique time-telling charm. This model features a digital watch with square bezel, which can be turned into a charm by simply placing the center case into the special holder with strap.

The band features the official logo of The Powerpuff Girls, portraits of heroes Blossom, Bubbles, and Buttercup, and their signature colors. Removing the pass-through band reveals playful art of the Girls themselves, ready to save the day, and the case back is engraved with an action shot of the superheroes. The LCD features the show's distinctive heart symbol, and the watch face is framed in charming pink. The special holder with strap attached is made of smooth silicone material to evoke the bubblegum so often seen in The Powerpuff Girls.

The watch also comes with original decorative stickers that can be used to personalize the holder. This special collaboration watch is designed to bring a spark of bright energy to the everyday lives of cute but tough girls.

The timepiece comes equipped with technology including:

  • Shock-resistant structure

  • 100-meter water resistance

  • World Time (30 cities)

  • 1/100-second stopwatch

  • Countdown timer

  • 5 daily alarms

  • Pixel-art animation

  • LED backlight (Super Illuminator)

The BGD-10KPP-7 is available for purchase today, retailing for $139, at select retailers, Casio.com. For more information about the G-SHOCK brand, visit gshock.casio.com/us.

About G-SHOCK
CASIO's shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe's dream of 'creating a watch that never breaks'. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as 'the toughest watch of all time'. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe's mantra "never, never give up." www.gshock.casio.com/us/