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BuzzFeed, Inc. Delivers Strong Q3 Financial Results

In This Article:

Affiliate Commerce Revenues Grew 53% Year-Over-Year, Including BuzzFeed’s Biggest Prime Day Ever in July

Programmatic Advertising Revenues Grew 9% Year-Over-Year

BuzzFeed, Inc. Led Its Competitive Set In Audience Time Spent, Growing versus Q2 and Last Year to Reach 80 Million Hours, according to Comscore1

NEW YORK, November 12, 2024--(BUSINESS WIRE)--BuzzFeed, Inc. (Nasdaq: BZFD) reported improved year-over-year profitability in the third quarter (ended September 30, 2024) generating net income from continuing operations of $2 million and Adjusted EBITDA2 of $11 million, near the high end of the Company’s outlook shared on August 12, 2024. Third quarter revenues exceeded the Company’s outlook, growing 7% year-over-year, with strong growth in two of BuzzFeed, Inc.’s largest and highest-margin revenue streams - Affiliate Commerce and Programmatic Advertising.

"In Q3, we delivered significant improvements in each of our key operating and financial measures — time spent, revenue and Adjusted EBITDA — growing each year-over-year and quarter-over-quarter," said Jonah Peretti, BuzzFeed Founder & CEO.

"Commerce was a particular highlight," Peretti continued. "We delivered our most successful Prime Day ever in July, with performance that outpaced Amazon’s own Prime Day growth and contributed to Q3 affiliate commerce revenue growth of 53% year-over-year for BuzzFeed."

"These strong Q3 results underscore the successful execution of our strategy to stabilize the business. Refocusing the business around our most scalable, tech-driven revenue lines has propelled growth in our programmatic and affiliate revenues and positioned us to deliver consistent topline growth and expanded profitability in 2025 and beyond."

Third Quarter 2024 Financial and Operational Highlights for Continuing Operations (excluding Complex)3

  • BuzzFeed4 delivered Q3 revenues of $64.3 million, growing 7% compared to the third quarter of 2023

    • Advertising revenue declined 3% year-over-year to $26.1 million

      • Programmatic advertising revenue grew 9% year-over-year to $17.3 million

    • Content revenue declined 7% year-over-year to $17.4 million

    • Commerce and other revenues grew 45% year-over-year to $20.9 million

      • Affiliate commerce revenues grew 53% year-over-year to $19.6 million

  • Net income from continuing operations was $2.0 million, compared to a net loss from continuing operations of $(12.0) million in the third quarter of 2023, a year-over-year improvement of approximately $14 million

  • Adjusted EBITDA was $10.5 million, compared to Adjusted EBITDA of $0.3 million in the third quarter of 2023, a year-over-year improvement of approximately $10 million

  • Time Spent5 increased 2% year-over-year to 80 million hours