Bull of the Day: Meta Platforms, Inc. (META)

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Meta Platforms (META) shares have rocketed well over 100% since early November as the company finally commits to cutting costs as its top-line growth slows after a decade-plus of rapid expansion. Meta stock might be a bit overheated right now, but its valuation is still highly attractive and it trades 40% below its peaks.

Crucially, the parent company of Facebook, Instagram, and WhatsApp reaches billions of people a day and its user base continues to grow. This means Mark Zuckerberg’s metaverse bet doesn’t have to pay off anytime soon, or possibly ever in order for Meta stock to churn out steady revenue expansion and huge profits.

Slimming Down, Still Resilient

Meta, like Amazon (AMZN) and others over-hired during the pandemic boom, and now it is trimming its staff. The company closed 2022 with a headcount of roughly 86K, up 20% YoY. But that figure included a “substantial majority of the approximately 11K employees impacted” by its November layoff announcement.

Meta in mid-March announced plans to cut another roughly 10K jobs in what Zuckerberg has referred to as a “year of efficiency.” Meta also said when it reported its Q4 results that it took “several measures to pursue greater efficiency and to realign our business and strategic priorities,” which included a “facilities consolidation strategy… a pivot towards a next generation data center design” and more.

Zacks Investment Research
Zacks Investment Research


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Meta, which first announced its name change from Facebook in the fall of 2021, has been forced to take a step back from its bets on people living in its metaverse world. The company in August said it would raise $10 billion in its first ever bond offering to help fund buybacks and feed investments to revamp its business, among other efforts.

Meta closed 2022 with $9.9 billion in long-term debt (first ever) to bring its total liabilities to $60 billion vs. $186 billion in assets, including $41 billion in cash, cash equivalents, and marketable securities. It repurchased $28 billion worth of stock in 2022 and it boosted its buyback program by $40 billion.

Zacks Investment Research
Zacks Investment Research


Image Source: Zacks Investment Research

Looking Ahead

The social media titan’s disappointing 2022 is in the rearview and it is ready to return to top and bottom line growth as it focuses on its core businesses: Facebook, Instagram, and WhatsApp, all of which will bounce back from a bad year from digital advertising because their collective reach is out of this world. Meta’s ‘monthly active people’ popped 4% in Q4 to 3.74 billion, while daily active users jumped 5% to 2.96 billion or nearly 40% of the entire world.