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Brazil's would-be cocoa king aims to revolutionize industry with giant farm

By Marcelo Teixeira

RIACHAO DAS NEVES, Brazil (Reuters) - In the Brazilian state of Bahia, farmer Moises Schmidt is developing the world's largest cocoa farm.

His plan is to revolutionize the way the main ingredient in chocolate is produced, growing high-yield cocoa trees, fully irrigated and fertilized, in an area bigger than the island of Manhattan that is not currently known for producing the beans.

Schmidt's $300 million plan is the largest and the most innovative in that region, but not the only one. There are similar super-sized projects under development, some of them nearly as big, as well-capitalized farming groups look to apply industrial-scale agriculture expertise to cocoa production to profit from sky-high prices for the beans.

If those plans work, the industry's center of gravity could shift back to Brazil, where the cocoa tree is native, from West Africa.

"I believe Brazil will become the world's cocoa breadbasket," Schmidt told Reuters while walking amid row after row of young cocoa trees stretching to the distance in this flat savanna land in the country's Centre-North region.

He estimates that as much as 500,000 hectares (1.236 million acres) of high yield cocoa farms could be in place in Brazil in 10 years, which would produce as much as 1.6 million tons of cocoa.

By comparison, Brazil currently produces only around 200,000 tons, while the world's top grower Ivory Coast harvests 10 times more than that. Ghana, the second largest global grower, produces around 700,000 tons of the beans.

Currently, the global cocoa industry is in crisis. Production is failing in Ivory Coast and neighboring Ghana, which between them grow more than 60% of the world's cocoa. A potent mix of plant disease, climate change and aging plantations has led to three consecutive years of falling output.

That's been bad news for chocolate lovers. Cocoa prices nearly tripled in 2024, hitting a record high of $12,931 a metric ton in December. The price has since come off to around $8,200, but remains well above the historical averages.

OPPORTUNITY IN CRISIS?

For Schmidt and other farmers in Brazil, the crisis is viewed as an opportunity. The Schmidt Agricola family business started preparing to cultivate cocoa in 2019 after concluding with the help of an in-house assessment of the cocoa market that there would be a future supply shortfall.

"We just didn't think it would happen so soon," he said, as he walked through the greenhouses on his farm that nurse seedlings.

His planned 10,000-hectare (24,105 acres) farm would dwarf the size of the small farms in West Africa that typically span a few dozen hectares. There are large farms in other producing countries such as Ecuador and Indonesia, some of them going over 1,000 hectares (2,471 acres) in size, but still much smaller than Schmidt's planned giant.