Boeing’s CEO tells staff to stop ‘bitching by the water cooler’ and focus on beating Airbus

Boeing's CEO Kelly Ortberg reportedly had some brutal feedback for his team. · Fortune · M. Scott Brauer/Bloomberg - Getty Images

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Kelly Ortberg took over the top job at embattled planemaker Boeing (BA) a little over three months ago—and it appears he's not massively impressed with some aspects of the company's culture.

In an all-hands meeting this week, Ortberg gave his staff some brutal feedback, telling them to cut back on complaining and focus on beating competitor Airbus.

“Don’t sit at the water cooler and bitch about people,” Ortberg told his colleagues, according to a meeting recording obtained by the Wall Street Journal. “Let’s focus on the task at hand.”

The task at hand is quite a feat.

In the last few years, Boeing has faced a stream of lawsuits resulting in eye-watering payouts, been lambasted by airline CEOs for delivery delays of new craft, and begun a layoff process—all while negotiating strike action.

Ortberg urged staff to focus on beating its French planemaker competitor Airbus instead of navel-gazing at its own issues.

“We spend more time arguing amongst ourselves than thinking about how we’re going to beat Airbus. Everybody is tired of the drumbeat of what’s wrong with Boeing. I’m tired of it and I haven’t been here that long,” he said.

Europe-based rival Airbus is, in contrast to Boeing, running a relatively smoother operation.

At the end of October the Blagnac-based business announced consolidated revenues up 5% year on year to €44.5 billion ($46.8 billion) and an order backlog of 8,749 craft.

That being said, orders are significantly reduced compared to the same period a year ago.

“We have an opportunity today to come racing out of where we are and to really improve,” Ortberg added.

According to the WSJ, Ortberg warned employees that the business is burning through billions of dollars and cannot turn to investors for help.

Ortberg added that research and development spending might be delayed.

Boeing did not immediately respond to Fortune's request for comment.

The task at hand for Boeing

Ortberg, the former CEO of Collins Aerospace, had quite a pile of problems when he became CEO and president of Boeing on August 8 of this year.

Top of the agenda is likely to have been the various lawsuits.

The Virginia-based airline avoided a trial in July after it pled guilty to fraud charges which stemmed from two crashes of 373 Max jetliners.

The crashes killed 346 people in Indonesia and Ethiopia, and per AP, Boeing was also ordered to pay a $243.6 million fine.

Further class-action lawsuits relate to the Alaska Airlines incident in which a door plug blew out of a 737-Max 9 jet mid-flight in January.

Both Boeing and Alaska Airlines have denied any liability for damages alleged by the passengers.