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At first glance, plant-based food specialist Beyond Meat (NASDAQ:BYND) might initially appear to be an extreme contrarian opportunity. Yes, shares suffered a horrendous loss this year. At the same time, the underlying industry is relevant, especially for the emerging young consumer demographic. Still, its latest earnings report may have extinguished hope for a comeback. I am bearish on BYND, as circumstances continue to look poor for this troubled stock.
Q3 Earnings Knocked the Wind Out of the Fake Meat Producer
While Beyond Meat represented one of the hottest initial public offerings due to young consumers’ penchant for sustainable lifestyles – which include transitioning to plant-based diets – the realities of operating in a competitive and low-margin industry took its toll. Since the summer of 2021, BYND stock lost traction. Unfortunately, the latest earnings print doesn’t offer a clear pathway to recovery.
Specifically, for the third quarter, Beyond Meat rang up sales of only $75.31 million, falling well below the consensus target of $87.91 million. As well, the latest revenue tally fell by nearly 9% against the year-ago quarter’s result of $82.5 million. If that wasn’t bad enough, Beyond posted a loss per share of $1.09. In contrast, Wall Street anticipated a loss of 85 cents.
In fairness, the poor results may not be entirely related to the plant-based meat provider’s business decisions. As CEO Ethan Brown remarked, “We expected a modest return to growth in the third quarter of 2023, which did not materialize as category-specific and broader consumer headwinds continued and drove weaker-than-expected sales volumes, reduced promotional effectiveness and adverse changes in our product sales mix.”
To be sure, Brown has a point. While the latest economic print shows that consumer prices showed signs of disinflation, they may remain stubbornly high. Therefore, as the Federal Reserve indicated months ago, it’s not out of the question to see increased benchmark interest rates.
Of course, the problem is that BYND stock suffers under current conditions. If conditions worsen – which is a possibility – that doesn’t speak of great confidence for Beyond Meat.
Beyond the Headline Print
When corporate executives speak, they sometimes provide clues to inspire greater analysis. In Brown’s case, that clue centered on the comment related to reduced promotional effectiveness. Yes, on many levels, the statement related to gross margins, but there was more to it than that.
Since Q2 2021, BYND’s gross margin has generally been on a downward track. Even more problematic, there have been a few quarters where gross margin sat in negative territory. Effectively, such a circumstance suggests that BYND stock has already lost before it even took the green flag.