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You Can Do Better Than a 3.8% Yield: These 2 Dividend Stocks Are Buys Today

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Dividend investors are facing a really terrible situation today because of the high valuations being attached to stocks, broadly speaking. The S&P 500 index (SNPINDEX: ^GSPC), for example, has an itty bitty 1.3% dividend yield even after a swift sell-off. At first glance, you could do better with Citigroup (NYSE: C), a highly regarded bank that has a much higher 3.8% yield. That's more than the average bank, which is yielding around 2.6%. But don't stop your search with Citigroup; two other lesser-known financial stocks have higher yields and, perhaps, more attractive businesses.

Citigroup's record may not be as good as it looks

Citigroup has an above-market and above-bank-average dividend yield. That's great, but there's more to the story than that. The big number here is that the dividend has increased by more than 1,000% over the past decade. That's not a typo, and, at first, it sounds incredible. The problem comes when you look at the underlying dividend data.

C Dividend Per Share (Quarterly) Chart
C Dividend Per Share (Quarterly) data by YCharts

In early 2016, Citigroup's dividend was $0.005 per share per quarter. That's a meager payment that was offered only so institutional investors with a dividend mandate could continue to own the stock. (Some institutional investors, such as pension funds and insurance companies, can only buy stocks that pay dividends.) Fast-forward to the end of 2024, and the quarterly dividend stood at $0.56 per share.

So, the real question investors should have is why the dividend was so low in 2016, given that Citigroup has existed for far longer than that time span. The token dividend came about because Citigroup floundered during the Great Recession and had no choice but to dramatically reduce its dividend. The increase is really just a recovery of the dividend, which is still nowhere near its pre-cut level. Citigroup's stock price isn't above its pre-cut levels, either.

C Chart
C data by YCharts

There are better options for conservative dividend investors

While Citigroup is in a better financial state today than it was during the Great Recession, the difficulty the company faced during that period should cause a little trepidation for conservative dividend investors. It's a good thing that you can get higher yields from reliable dividend stocks like Realty Income (NYSE: O) and Federal Realty (NYSE: FRT).

Realty Income is a net lease real estate investment trust (REIT) with a heavy focus on single-tenant retail assets. The yield today is 5.8%, and the dividend has been increased annually for three decades. If you do the math on that, Realty Income increased its dividend right through the Great Recession. It did so through the dot-com crash and associated recession, as well.