AXA's 'Week for Good 2024' Highlights Water and Climate Action

Nearly 1,000 AXA volunteers engaged in restoration and biodiversity efforts

HONG KONG , July 5, 2024 /PRNewswire/ -- AXA Hong Kong and Macau ("AXA") celebrated its "Week for Good 2024", AXA's annual global volunteer service campaign dedicated to sustainability. This year, the event centered on water and environment. Around 1,000 employees and financial consultants participated in a series of impactful activities, including coastal cleanup, upcycling workshops, which were aimed at raising awareness on the importance of clean water and advocating for the preservation of Hong Kong's marine ecosystem. Timed to coincide with World Environment Day on June 5th, these activities align with AXA's new climate strategy and commitments, reinforcing the company's efforts to combat climate change and enhance clean water and sanitation initiatives.

Around 300 AXA volunteers, including AXA employees, financial consultants and their families, participated in the coastal cleanup in Shui Hau Wan, successfully clearing over 500kg of waste.
Around 300 AXA volunteers, including AXA employees, financial consultants and their families, participated in the coastal cleanup in Shui Hau Wan, successfully clearing over 500kg of waste.

Water is essential for human existence. As human population continues to grow, fresh water has become a globally scarce resource. Exacerbated by climate change, extreme weather events such as floods, droughts, landslides, and hailstorms present an escalating threat to global water resources. Among all natural disasters, 90% are water-related or have an impact on water resources[1]. By 2030, it is estimated that there will be a 40% deficit[2] in available freshwater resources. To address these challenges, it will require immediate action to educate the current and future generations about preserving this vital resource.

Diverse initiatives to raise awareness on marine conservation and the importance of water

From June 3 - 14, AXA volunteers participated in various environmental workshops and activities organised by four non-governmental organisations (NGOs) and social enterprises aimed at promoting marine conservation and the importance of water for people of all ages.

In a coastal cleanup and eco-tour in Shui Hau Wan, AXA volunteers and their families successfully cleared over 500kg of waste, including plastics, ropes, and other debris from the mangrove-lined shore. Participants had the chance to explore the ecological treasure trove during the eco-tour hosted by experts from Green Power.

Hosted by the WWF-Hong Kong, the "coral cookie" painting workshop aimed to educate participants about Hong Kong's marine ecosystem and the process of coral restoration. During the workshop, participants designed "coral cookies" to support the coral nursery process of the "Reviving Our Corals" initiative, a partnership between WWF and Coral Academy of CUHK.  In the sea glass upcycling workshop organised by Green One Lab, AXA employees learned to transform weathered and polished glassware waste (known as sea glass) into creative handicrafts through upcycling. The wooden boxes made with sea glass will be used for the charity sale at AXA BetterMe Weekend to raise funds for A Drop of Life's clean water projects in Southeast Asia, supporting areas outside of Hong Kong.