Lori Lane, SVP of Berkshire Hathaway HomeServices Georgia, continues to redefine luxury real estate with Luxury Collection's newly released exclusive digital magazine.
ATLANTA, GA / ACCESSWIRE / May 31, 2020 / Luxury Collection of Berkshire Hathaway HomeServices Georgia Properties releases its Spring 2020 Issue of The Collective Atlanta, Luxury Collection's exclusive digital magazine. Led by Senior Vice President Lori Lane, the Luxury Collection team continues to seek new and innovative ways to raise the bar for luxury real estate marketing.
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"I am proud to present the Spring 2020 Issue of The Collective Atlanta," said Lori Lane, Senior Vice President Luxury Collection. "Our goal has always been to evoke an aspirational response and create an emotional connection with the consumers of luxury real estate. Now more than ever, we felt that it was important to provide the public with a sense of inspiration through captivating imagery, videos, articles, and more. Thank you to the incredible agents who represent these gorgeous listings and to our national and global affiliates for sharing their beautiful properties with us to be included in this issue."
Luxury Collection Specialists represent some of the most sought-after homes across the state of Georgia. The Collective Atlanta highlights the extensive portfolio of these agents by showcasing the wide range of luxury listings throughout greater Atlanta, while also establishing Berkshire Hathaway HomeServices Georgia Properties as a leader in the luxury real estate market.
The Spring 2020 Issue aims to inspire and spark creativity as our world continues to adjust to a new type of normal. By incorporating photo galleries, videos, and more into the magazine, Luxury Collection provides readers with a completely digital interactive experience. In addition to the vast assortment of luxury properties, the magazine also features exclusive articles to keep readers engaged and informed about the company's latest happenings. For the first time ever, the Spring 2020 Issue of The Collective Atlanta includes properties courtesy of Berkshire Hathaway HomeServices national and global affiliates to provide a sense of wonder and showcase the company's extensive worldwide presence. Keeping in line with the brand's avant-garde strategy, the magazine displays each of Luxury Collection's marketing campaigns to showcase the division's lifestyle-focused marketing approach.
"Lori and her team consistently look for ways to raise the bar in terms of luxury real estate marketing," said Dan Forsman, President and CEO Berkshire Hathaway HomeServices Georgia Properties. "The Collective Atlanta is a clear example of creativity and innovation that provides our agents with another tool to market their client's homes. This magazine is a huge asset for our company, and further sets us apart as we continue to redefine real estate."