Last month, The New York Times utterly destroyed Food Network host Guy Fieri's new Times Square restaurant and caused a huge ruckus in the food world.
The initial Pete Wells NYT review didn't have a single good thing to say about the eating establishment. The New York Observer, New York Post, and TimeOut NY also trashed the place.
Fieri flew into New York to appear on the Today show to give his side of the story. He said that Wells had an "agenda" and just wanted to make a name for himself by bashing him.
Bloomberg's Tom Keene came to the defense of Fieri's food.
"This uproar is nothing but 'an effete corps of impudent snobs who characterize themselves as intellectuals' pounding on the cuisine, the food, the diet of middle-class America," he wrote, accompanied by a mostly positive review he posted on Facebook.
Then, Bloomberg Businessweek dubbed the restaurant an "ironic dining mecca."
Oh, and it has a 2.5-star average rating on Yelp.
This is all in the two months that the gargantuan restaurant has been open.
So, today, four of us here at Business Insider headed over to Guy's American Kitchen and Bar for lunch.
The verdict:
Stop trashing Guy Fieri.
His restaurant isn't terrible — it's decent. It's, at the very least, on-par with big chain restaurants like T.G.I. Friday's, Applebee's, or Chili's — the sort of fare you'll find in Times Square. That's what's popular.
They're far from the pinnacle of American cuisine, but they do attract millions upon millions of eaters.
And that's what Fieri's restaurant is built to do.
It's a venture that wants to appeal to the mass market — the Times Square tourist market — as evidenced by its 500 seats. Nobody should expect a life-changing culinary marvel from it.
The food was okay — definitely not the horrific, inedible trash-heap Wells described.
The experience was good too. During the day, there's a relaxed atmosphere and a few TVs with Food Network and ESPN playing on the lower floor.
Business Insider Wall Street editor Linette Lopez even declared the restaurant a "perfect" place for Wall Streeters to go .
After the endless snarkbombs being lobbed at the restaurant, it was impossible to walk into that place with anything higher than rock bottom expectations.
But we were pleasantly surprised.
We were seated immediately — at 1 PM on a Thursday in a venue that's so massive, seating is hardly an issue. We joined the slew of tourists and holiday shoppers on the lowest level of Guy's cavernous three-story establishment, which, despite its healthy afternoon bustle, still felt empty.
The drink menu looked weird and a little gross — why would you put Goldschlager in a Manhattan? C'mon man — so we skipped the cocktails.