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Astellas and Dr. Jen Ashton launch "Cooler Moments" to Spotlight Menopausal Hot Flashes and Empower Women to Advocate for Themselves

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"Cooler Moments" educates and empowers women in midlife to speak up for themselves and celebrate this natural change in their lives.

NORTHBROOK, Ill., Dec. 5, 2024 /PRNewswire/ -- Astellas Pharma US, Inc. (TSE: 4503, Head of US Commercial: Michael Petroutsas, "Astellas") today announced the launch of Cooler Moments in partnership with Dr. Jen Ashton, a leading women's health medical expert, Founder and President of Ajenda, and former network news Chief Medical Correspondent who is board-certified in OBGYN and Obesity Medicine. Cooler Moments is an effort to inform and empower women to speak up about their moderate to severe menopausal hot flashes and night sweats, also known as vasomotor symptoms (VMS), and talk to their doctor about potential treatment options.1

Experience the full interactive Multichannel News Release here:
https://www.multivu.com/astellas_pharma/9261451-en-astellas-jen-ashton-launch-cooler-moments-spotlight-menopausal-hot-flashes

This effort shines light on the millions of women in the U.S. experiencing moderate to severe hot flashes and night sweats due to menopause, which can be very disruptive to daily life, with effects on sleep, mood, concentration, work productivity and relationships, among other things.1,2 Cooler Moments aims to inspire women to feel educated, empowered and confident to talk about this phase of life and advocate for themselves so that their symptoms can be addressed.

As part of Cooler Moments, Dr. Ashton will host a video series and speak to women live to debunk myths about menopause, break down the science, and encourage them to advocate for themselves when it comes to hot flashes and night sweats due to menopause. She will also speak with Kris, a woman with moderate to severe hot flashes and night sweats, about her personal experience and how she was able to manage her symptoms with VEOZAH™.3 VEOZAH is a first-of-its-kind, FDA-approved, 100% hormone-free treatment used to reduce moderate to severe hot flashes and night sweats due to menopause.3,4

Do not use VEOZAH if you have cirrhosis, have severe kidney problems or kidney failure, or are taking certain medicines called CYP1A2 inhibitors.3 Please see additional Important Safety Information below.

Dr. Jen Ashton, Board-Certified OBGYN, Former Chief Medical Correspondent
"I'm honored to partner with Astellas to help inspire conversation about hot flashes and night sweats due to menopause and treatment options. Managing these symptoms is not one-size-fits-all, and women should feel comfortable having an open dialogue with their healthcare providers to create a plan that's right for them. As a doctor, I've seen how hot flashes due to menopause can significantly impact women, and I know how important it is women are counseled about all of their options, both hormonal and nonhormonal.2 Many women and doctors alike may not know that there are nonhormonal treatment options such as VEOZAH available, especially for women who cannot or choose not to take hormones.3 We are at a pivotal time to elevate cultural and medical conversations around hot flashes, night sweats, and menopause in a way that is backed in science and informed by the latest data, and to do so without judgment, fear or stigma."