AppLovin and Boise Cascade have been highlighted as Zacks Bull and Bear of the Day

In This Article:

For Immediate Release

Chicago, IL – May 16, 2025 – Zacks Equity Research shares AppLovin Corp. APP as the Bull of the Day and Boise Cascade BCC as the Bear of the Day. In addition, Zacks Equity Research provides analysis on AppLovin Corp. APP, Alphabet GOOGL and Meta Platforms META.

Here is a synopsis of all five stocks.

Bull of the Day:

AppLovin Corp. is an artificial intelligence-boosted tech stock that outclimbed Nvidia and other Wall Street darlings over the last three years, soaring 880%.

APP posted another impressive beat-and-raise quarter on May 7 as the digital app monetization powerhouse flexes its growth as customers flock to its offerings to get ahead in a cut-throat segment of the digital economy.

The company and the stock have also fought back against multiple short-seller reports that came out earlier this year.

AppLovin is firmly on the risk end of the asset pool, with the valuation to prove it.

Wall Street has jumped headfirst back into all things growth from AI to nuclear energy upstarts, making AppLovin an enticing buy down 30% from its all-time highs and 20% below its average Zacks price target. The tech stock could break out once it retakes a key technical level.

AppLovin is projected to post impressive double-digit earnings and revenue growth in 2025 and 2026 as it expands its reach beyond mobile gaming into media, finance, and more.

Is this AI-Powered Software Company the Next Tech Giant?

AppLovin’s diverse product lineup provides essential tools for clients striving to thrive in the increasingly competitive digital app economy.

The Palo Alto-based firm's AI-powered software solutions help its clients reach their target users “in-app, on mobile devices, across streaming TV, and beyond” to try to help them tap into a portion of “1.4 billion daily active users.”

AppLovin’s technology helps its clients in mobile gaming and beyond boost user acquisition, enhance engagement, and maximize customer value throughout the customer lifecycle. The firm’s solutions were originally tailored toward mobile app developers in the gaming realm.

AppLovin has transformed its business to expand far beyond gaming into finance, fitness, health, shopping, sports betting, and nearly any industry that might be attempting to monetize digital apps. The goal is to become a one-stop ad platform for all direct-to-consumer businesses in the digital economy.

AppLovin almost doubled its sales (+93%) in 2021. Following that standout year, growth slowed to 1% in 2022 as the digital ad market slumped, dragging down Meta and others.