Nvidia and Apple are reportedly in talks to contribute to OpenAI's next fundraising round -- a round that could value the ChatGPT maker at $100 billion.

Per its sources, The New York Times says earlier OpenAI investor Thrive Capital would lead the deal should it happen. (Bloomberg was the first to report Nvidia's involvement, and The WSJ broke the story of Apple's potential interest.) Microsoft -- which already owns 49% of OpenAI -- may participate as well.

OpenAI needs capital. Its annualized revenue reportedly eclipsed $3.4 billion early this year, but it's said to be on track to lose $5 billion by year end as it expands its AI training and staffing efforts.

OpenAI has ties to both companies. It runs and trains its generative AI models primarily on Nvidia GPUs; meanwhile Apple earlier this year agreed to integrate ChatGPT into iOS as part of Apple's forthcoming suite of AI features, Apple Intelligence.

This article originally appeared on TechCrunch at https://techcrunch.com/2024/08/29/apple-and-nvidia-could-be-openais-next-big-investors/