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Analyst reboots Carvana stock price target on pullback

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These are the people who want to drive you happy.

In 2022, online used car retailer Carvana  (CVNA)  made its Super Bowl debut with a 30-second commercial with the slogan "We'll Drive You Happy."

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The Los Angeles Rams went on to beat the Cincinnati Bengals 23-20, while the Tempe, Ariz., company known for its car-vending machines was sacked by New Constructs, which labeled Carvana a “zombie company."

The equity-research firm said Carvana had “failed to generate positive free cash flow in any year since going public in 2017.”

Carvana laid off 12% of its staff in May 2022 after falling short of growth expectations and its shares sank 90%.

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Then the company kicked off a much-heralded turnaround and Co-Founder and Chief Executive Ernie Garcia told analysts that "we were stubborn and ambitious."

In January, however, short-selling firm Hindenburg Research issued a report that declared Carvana's rebound "a mirage."

Analysts say Carvana offers an opportunity for investors. Shutterstock
Analysts say Carvana offers an opportunity for investors. Shutterstock

Carvana CEO: Journey just beginning

The firm said its research uncovered $800 million of loan sales to a "suspected undisclosed related party, along with details on how accounting manipulation and lax underwriting have fueled temporary reported income growth – all while insiders cash out billions in stock."

Hindenburg, which closed its doors a short time later, said Carvana was exorbitantly valued and its business faced major headwinds as used car prices declined.

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Carvana said the Hindenburg report's arguments were "intentionally misleading and inaccurate and have already been made numerous times by other short-sellers seeking to benefit from a decline in our stock price."

In February, Carvana beat Wall Street's fourth-quarter-earnings expectations.

Garcia said that in 2024 Carvana became the most profitable public automotive retailer in U.S. history measured by adjusted Ebitda margin while also resuming industry-leading growth.

"This unique combination is the product of more than $10 billion, 10 years, and tens of millions of hours of hard work invested to develop a truly differentiated business model that delivers both better customer experiences and better results," he said.