It’s becoming tougher and tougher for Americans to carry on with their spending spree.
Years of elevated inflation and the highest interest rates in almost a quarter century are wearing out the US consumer. Savings accumulated during the Covid-19 pandemic are drying up, borrowers continue to rack up debt and delinquencies are marching higher. Retailers say shoppers are fed up with rising prices and are changing their purchasing behavior.
Americans power economic growth with their spending, and they’re being buffeted from every direction.
US consumers unleashed a tsunami of demand when the economy ascended from pandemic depths. That momentum persisted last year as Americans gladly opened their wallets, selling out high-profile concerts and breaking travel records, which also staved off a widely anticipated recession.
Such exuberance is being kept alive by America’s solid job market, with sub-4% unemployment, nearly two million job openings more than unemployed people seeking work and wages that are outpacing inflation. The job market is proving to be the US economy’s saving grace, but it is unmistakable that Americans are feeling pinched.
Once that shoe drops, it could cause an earthquake for the world’s biggest economy.
“As long as people stay employed, they’ll continue to spend because it’s hard to pull back dramatically without feeling like you’re shortchanging yourself,” Carol Schleif, chief investment officer at BMO Family Office, told CNN. “But consumers are being very selective now, and they will cut back if they have to.”
A slowdown according to economic data
Given the barrage of economic hurdles facing consumers, economists are paying close attention for a turning point.
Sales at US retailers and restaurants were unexpectedly flat in April, missing the 0.4% gain economists projected. Retail spending, which is adjusted for seasonal swings but not inflation, was also revised down for March.
A second estimate of gross domestic product, released Thursday, showed that consumer spending was weaker in the first three months of the year than initially reported.
Consumption, which accounts for about two-thirds of the US economy, advanced 2% in the first quarter, down from the 2.5% reflected in the first estimate. That resulted in gross domestic product overall to be revised down to a 1.3% annualized rate, compared to the 1.6% initially estimated. Economists polled by FactSet are expecting data to be released Friday to show that consumer spending slowed notably in April from March.
But perhaps the most unsettling economic release that came in below economists’ expectations was the employment report for April. Employers added just 175,000 jobs last month, a big miss from the 235,000 jobs economists projected in a FactSet poll. And instead of holding steady at 3.8%, as expected, the unemployment rate edged higher to 3.9%. The job market is humming along just fine for now, but for how much longer remains to be seen.