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Amazon had plans to list tariff prices alongside item totals for some wares, it was reported by Punchbowl News on Tuesday
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Hours after the news broke, Amazon said the move was "not going to happen"
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The change of heart occurred after the White House called the move "a hostile and political action," and President Donald Trump made a personal phone call to Amazon founder Jeff Bezos
Hours after it was reported that Amazon was planning to include tariff costs on its site, the plan was scrapped entirely. The decision was made after President Donald Trump personally called Amazon (NASDAQ:AMZN) Chair Jeff Bezos to complain about the company's plan to list U.S. tariff costs on its website, a source familiar with the matter told NBC News on Tuesday.
Punchbowl News reported earlier Tuesday that Amazon was planning to list the tariff cost next to each item's total price for shoppers. An insider told the outlet that the move was intended to keep the e-commerce giant from "shoulder[ing] the blame for President Trump's trade war."
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White House press secretary Karoline Leavitt told reporters that Amazon's plan amounted to "a hostile and political action," asking why the retail giant hadn't done anything similar when "the Biden administration hiked inflation to the highest level in 40 years."
"It's not a surprise," Leavitt continued, saying that Amazon had "recently" partnered with a "Chinese propaganda arm." "This is another reason why Americans should buy American," she said.
Hours later, Amazon took to X to announce it had decided not to move forward with the tariff listings. "The team that runs our ultra low cost Amazon Haul store considered the idea of listing import charges on certain products," the statement read. "This was never approved and is not going to happen."
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Commerce Secretary Howard Lutnick called Amazon's change of heart a "good move."
Later that evening, Trump told reporters about his call with Bezos. The call went "great," he said. "Jeff Bezos was very nice. He was terrific. He solved a problem very quickly, and he did the right thing."