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Amazon or Alphabet: Top Analyst Selects the Superior Tech Stock to Buy Ahead of Earnings

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Markets have been riding a roller-coaster lately, shaken by President Trump’s unpredictable, temperamental moves that keep investors on edge. Yet, amid the volatility, one thing remains steady: earnings season.

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There are some big names gearing up to release their first-quarter earnings, and with macro uncertainty still looming large, investors are approaching the season with caution. Cantor Fitzgerald’s Deepak Mathivanan, an analyst ranked in the top 1% of Street stock experts, believes the key may lie in adopting a more defensive stance.

“We think 1Q25E results should be relatively in-line to slightly below for large and mega-caps in Internet as the macro challenges surfaced largely by late 1Q25E. Meanwhile, 2Q25E outlooks should reflect the mixed effect of demand pull-in ahead of tariffs and cautious views of managements,” the 5-star analyst opined. “The good news is that buy-side expectations already reflect slowdown scenarios in some capacity for 2H25E. As such, given the lingering uncertainties on tariffs, we believe a defensive strategy with potential to play idiosyncratic themes is the right approach to generate alpha in 1Q25E earnings season.”

Within Mathivanan’s coverage universe, Amazon (NASDAQ:AMZN) and Alphabet (NASDAQ:GOOGL) stand out. As members of the ‘Magnificent 7,’ they were key drivers of last year’s rally. But heading into earnings, Mathivanan sees their paths diverging. So, between these two tech titans, which does he see as the better buy right now? Let’s find out.

Amazon

We’ll start with Amazon, the world’s largest e-commerce company and a major player in the field of digital services and cloud computing. This company is a proven success story; it started out as ‘the online bookstore,’ and after surviving the dot.com bubble of the late 90s, reinvented itself as the one-stop-shop in online retail. Today, Amazon’s customers can find virtually anything they want – and if Amazon doesn’t carry it, there’s a strong chance that a third-party seller, using the company’s platform, will have it. Amazon is even bringing AI into the game of meeting every customer’s needs, with a new ‘Buy for Me’ feature. This AI-powered shopping bot, now in beta testing mode, is designed to seek out items that Amazon’s customers can’t find on the site – and to help them make the purchase using Amazon’s platform.