Alkaline Water Co. Reports Record Fiscal 2017 Financial Results and Forecasts First Quarter Sales

SCOTTSDALE, AZ--(Marketwired - Jul 18, 2017) - The Alkaline Water Company Inc. (OTCQB: WTER) (the "Company") announced record financial results for the 12 months ended March 31, 2017.

The Company is the creator of an innovative, state-of-the-art, proprietary electrolysis beverage process. The Company packages and sells its alkaline water in 1-gallon, 3-liter, 1-liter, 700ml and 500ml sizes to over 31,000 retail locations in all 50 states and is in the process of expanding into select international markets.

Full Fiscal Year 2017 Financial Results and Highlights

Revenue for the year ended March 31, 2017, was $12,763,630, as compared to $7,088,806 for the same period ended March 31, 2016, an increase of 80 percent. The increase in revenue is due to the continued acceptance of product by consumers and the successful expansion into additional retailers.

The Company's gross profit as a percentage of revenue for the year ended March 31, 2017, was 42.5 percent, as compared to 37.5 percent for the same period in 2016. The increase in gross profit is a result of reduced raw material cost through greater volume purchasing through our suppliers.

For the year ended March 31, 2017, total operating expenses were $7,952,229, as compared to $10,133,485 for the year ended March 31, 2016. For the year ended March 31, 2017, the total included $4,428,672 of sales and marketing expenses and $3,164,101 of general and administrative expenses, consisting primarily of $1,111,196 of wages and related expenses, $1,107,577 of professional fees, and $379,125 in stock compensation expense. Our stock compensation expense was incurred as a part of our issuance of certain stock options and stock grants to employees and key consultants to assist in the development of our business.

For the year ended March 31, 2016, the total operating expenses included $2,931,870 of sales and marketing expenses and $6,883,287 of general and administrative expenses, consisting primarily of approximately $4,039,291 in stock compensation expense and $646,244 of professional fees. Our stock compensation expense was incurred as a part of our issuance of certain stock options and stock grants to employees and key consultants to develop our business. Although a non-cash expense, the value of such issuances had a material impact on our general and administrative expenses for the year ended March 31, 2016.

Net loss for the year ended March 31, 2017, was ($3,454,600), as compared to a net loss of ($8,281,584) for the same period ended March 31, 2016.

Full Fiscal Year 2017 Operational Highlights

  • National rollout of new single-serving-size labels.
    -- The new single-serving-size labels have brought brand continuity with the larger bottles and assisted in boosting sales and landing new national accounts.

  • Opened and expanded East Coast co-packing facilities in Virginia and Georgia.
    -- The company now has six co-packers nationwide that have up to a combined $72 million of production capabilities and are located within 600 miles of 95 percent of the US population.

  • Added numerous national retail chains across the United States.
    -- In FY 2017, the company secured placement for Alkaline88® with VMC, Harris Teeter, Festival Foods, 7-Eleven stores (in Southern California), Fresh Thyme Farmers Market, Food Depot Supermarkets, Hornbacher's, Super One Foods, Food Lion, Winn-Dixie, BI-LO, Dierbergs Markets, Sendik's Food Market and Ingles Markets.

  • Newly installed executive sales team added multiple national accounts in five short months with the company.
    -- Alkaline88® is now available in Valu Merchandising Company, Harris Teeter, Festival Foods, Raley's and Shaw's as a direct result of increased sales effort. We expect to see many more additions of national accounts throughout FY 2018.

  • Appointed retail veterans Al Marasca and Frank Lazaran.
    -- Mr. Marasca and Mr. Lazaran have a combined experience of over 60 years in the grocery retail industry. They have both been instrumental in advising our national sales team and officers in how to successfully propel Alkaline88® with national retailers across the United States.